
eBook - ePub
Using Information to Develop a Culture of Customer Centricity
Customer Centricity, Analytics, and Information Utilization
- 108 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Using Information to Develop a Culture of Customer Centricity
Customer Centricity, Analytics, and Information Utilization
About this book
Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.
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Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Yes, you can access Using Information to Develop a Culture of Customer Centricity by David Loshin,Abie Reifer in PDF and/or ePUB format, as well as other popular books in Business & Business Intelligence. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover image
- Title page
- Table of Contents
- Copyright
- Preface
- Acknowledgments
- Chapter 1. What Is Customer Centricity?
- Chapter 2. The Value of Customer Centricity
- Chapter 3. Who Is a Customer?
- Chapter 4. Customer Lifetime and Value Analytics
- Chapter 5. Connectivity and Spheres of Influence
- Chapter 6. Customer Touch Points and the Exchange of Value
- Chapter 7. Organizing Data for Customer Centricity
- Chapter 8. Customer Profiling
- Chapter 9. Customer Data Analytics
- Chapter 10. Making Customer Centricity Pervasive in the Company