Business Communication
eBook - PDF

Business Communication

Made Simple

  1. 272 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Business Communication

Made Simple

About this book

Business Communication: Made Simple, Second Edition covers business needs and the examination requirements of professional and other examining bodies relating to commerce and industry. The book starts by giving an introduction to the study of communication. The text also discusses some of the main factors that interfere with common understanding between the communicators and inhibit cooperation; the importance of effective communication; the role played by perception, attitude, and motivation in communication; and the need for previous experience or knowledge. The influence of prejudice on the presentation of facts and opinions; the three principal methods of communication; and the factors involved in creating an effective system of communication in an organization are also considered. The book tackles the lines of internal communication; the effects of authority and responsibility on communication; the various ways in which efficient external and internal communication is achieved; and the problem of staff location on communication. The text then describes the informal methods of communication; the importance of letter and report writing; the need for form design and control; as well as some aspects of written language. The importance of verbal communication and information technology are also discussed. Business executives and company and commercial accountants will find the volume invaluable.

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Yes, you can access Business Communication by E. C. Eyre in PDF and/or ePUB format, as well as other popular books in Business & Business Communication. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Made Simple
Year
2016
Print ISBN
9780434985166
eBook ISBN
9781483103679

Table of contents

  1. Front Cover
  2. Business Communication: Made Simple
  3. Copyright Page
  4. Table of Contents
  5. Dedication
  6. Preface
  7. Preface to the Second Edition
  8. CHAPTER 1. INTRODUCTION TO THE STUDY OF COMMUNICATION
  9. CHAPTER 2. THE IMPORTANCE OF COMMUNICATION
  10. CHAPTER 3. PERCEPTION AND UNDERSTANDING
  11. CHAPTER 4. ATTITUDE AND MOTIVATION
  12. CHAPTER 5. FACTS, OPINIONS AND THEIR PRESENTATION
  13. CHAPTER 6. METHODS OF COMMUNICATION
  14. CHAPTER 7. COMMUNICATION IN INDUSTRY AND COMMERCE
  15. CHAPTER 8. LINES OF INTERNAL COMMUNICATION
  16. CHAPTER 9. THE EFFECTS OF AUTHORITY AND RESPONSIBILITY
  17. CHAPTER 10. CONSIDERATIONS OF EXTERNAL COMMUNICATION
  18. CHAPTER 11. CONSIDERATIONS OF INTERNAL COMMUNICATION
  19. CHAPTER 12. STAFF LOCATION
  20. CHAPTER 13. INFORMAL METHODS OF COMMUNICATION
  21. CHAPTER 14. LETTER WRITING
  22. CHAPTER 15. REPORT WRITING
  23. CHAPTER 16. FORM DESIGN AND CONTROL
  24. CHAPTER 17. SOME ASPECTS OF WRITTEN LANGUAGE
  25. CHAPTER 18. THE SUMMARY OR PRECIS
  26. CHAPTER 19. SOURCES OF INFORMATION
  27. CHAPTER 20. VERBAL COMMUNICATION
  28. CHAPTER 21. THE TELEPHONE
  29. CHAPTER 22. PUBLIC SPEAKING
  30. CHAPTER 23. PRACTICAL VISUAL AIDS IN PUBLIC SPEAKING
  31. CHAPTER 24. INTERVIEWS
  32. CHAPTER 25. MEETINGS
  33. CHAPTER 26. PUBLIC RELATIONS, ADVERTISING AND THE MASS MEDIA
  34. CHAPTER 27. EFFECTIVE READING AND EFFECTIVE LISTENING
  35. CHAPTER 28. INFORMATION TECHNOLOGY NOW AND IN THE FUTURE
  36. Appendix: SUGGESTED FURTHER READING
  37. Index