eBook - PDF
Smoke in Their Eyes
Lessons in Movement Leadership from the Tobacco Wars
- 356 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
About this book
The classic American struggle between the public interest and corporate interests is perhaps nowhere better illustrated than in the decades-long struggle between the tobacco industry and advocates for public health. The failure of the "global settlement" legislation is now viewed by many public health experts as an historic missed opportunity, and in this extraordinary book, Smoke in Their Eyes, Michael Pertschuk brilliantly describes the forces brought to bear.
A lifelong public health leader and tobacco control advocate, Pertschuk provides uncommon insight into the movement and its opposition. Questions that reveal themselves here can be applied to public advocacy as a whole: how can movement leaders gauge and best employ popular support? Who has legitimacy to speak on behalf of a particular public cause? And perhaps most crucially, how is it possible for those whose cause is a moral one to strike political compromise? With a narrative as compelling as the issues it raises, Smoke in Their Eyes will be of great interest to everyone from students of public advocacy and political science to general readers.
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Yes, you can access Smoke in Their Eyes by Michael Pertschuk in PDF and/or ePUB format, as well as other popular books in Politics & International Relations & Political Advocacy. We have over one million books available in our catalogue for you to explore.
Information
Publisher
Vanderbilt University PressYear
2001Print ISBN
9780826513939, 9780826513908eBook ISBN
9780826591494Table of contents
- Cover
- Title Page
- Table of Contents
- Foreword
- Introduction
- Part I: Leading toward Settlement
- Part II: The Settlement
- Part III: The Rise and Fall of the McCain Bill
- Part IV: Lessons from the Settlement and Its Aftermath
- Conclusion: With a Little Bit of Luck
- Afterword: Lessons of the Tobacco Wars
- Epilogue
- Chronology of Key Events
- Acknowledgments
- Index