PART I
ENDURING CLICHĂS
THE WARM GLOW OF COLD WAR NOSTALGIA
Vesta Silva & Jon Wiebel
We are likely soon to regret the passing of the Cold War.
âJOHN MEARSHEIMER, The Atlantic, 1990
Without the Cold War whatâs the point of being American?
âRABBIT ANGSTROM, Rabbit at Rest, John Updike, 1990
Christ, I miss the Cold War!
âM, Casino Royale, 2006
It seems that almost since the November 1989 day when the Berlin Wall fell, some were missing the global order it symbolizedâor at least missing the ways that the Cold War had allowed them to make sense of the world. The appeal of a simplified Cold War story is not difficult to see. From the American perspective, we firmly occupied the role of the âgood guysâ fighting for freedom and democratic ideals, battling the scourge of communism and tyranny. That such a story bears little resemblance to the moral quagmires and ethical missteps of key Cold War events (think McCarthy, Korea, Vietnam, the Cuban Missile Crisis, etc.) matters less and less as time goes on and Americans become increasingly sure of our romantic retellings of our bipolar past.
As early as 2000, George W. Bush argued, âThis is a world that is much more uncertain than the past. In the past we were certain, we were certain it was us versus the Russians in the past.â1 In 2014, James Inhofe, the ranking Republican on the Senate Armed Services Committee remarked, âI look back wistfully at the Cold War. There were two superpowers, they knew what we had, we knew what they had.â2 These sentimentsâthat the Cold War was an era of certainty and stabilityâhave gained increased traction in the twenty-first century as we lament a world of rogue states, terrorist cells, suicide bombings, and social media attacks. The enemy we knew (or at least thought we knew) is a comforting image when many contemporary threats seem hard to locate or pin down.
Against the backdrop of new and emergent threats, the second decade of the twenty-first century has seen an explosion of Cold War stories in American films and television series that highlight a nostalgic desire for a return to the more âcertainâ past referenced by President Bush and Senator Inhofe. But nostalgia should not be thought of simply as a desire to return to some lost time. It is always as much about reconstructing ourselves in the present as it ever is about remembering our past. As Michael Pickering and Emily Keightley argue, nostalgia is ânot only a search for ontological security in the past, but also a means for taking oneâs bearings for the road ahead in the uncertainties of the present.â3
In this essay, we look in detail at two recent films, Bridge of Spies (2015) and Atomic Blonde (2017), in order to explore the specificities of Hollywood Cold War nostalgia in the 2010s. These two films, the first featuring the construction of the Berlin Wall and the second set on the eve of its collapse, reveal the ways in which Hollywood films use nostalgic representations of the Cold War to recapture a feeling of what Tom Engelhardt terms American âvictory culture.â4 Engelhardt suggests that victory culture is a way of combining American military might, moral right, and divine exceptionalism to create a sense of the world in which our wars are all justified and glorious and our victories are all assured. We argue that Cold War nostalgia narratives are a way of resecuring a sense of American exceptionalism and victory in a time of uncertainty and fear. In other words, nostalgic Cold War narratives help reassure contemporary Americans that we are still the good guys (and gals) fighting on the right side to protect the world.
Although other genres of war/conflict films can contribute to a re-creation of victory culture, Cold War narratives are exceptionally well positioned to be effective in generating nostalgic power in the social and political climate of the 2010s. The 2018 Edelman Trust Barometer indicates that only about a third of Americans trust our government âto do whatâs right,â the lowest level ever recorded in the eighteen-year history of the survey.5 Unlike nostalgic World War II narratives, Cold War narratives focus on heroic individuals (the spy, the negotiator, etc.) and thus do not require audiences to believe that our military or our leaders are trustworthy or will do the right thing. Our faith is in the clever and strong individual American who stands up not only against the enemy but also, if needed, against our supposed friends and allies who fail to fulfill their part of the mission.
We begin by briefly considering the importance of film as a way of constructing popular understandings of war and conflict. Then we turn to a consideration of the twenty-first-century global political context out of which the new Hollywood Cold War narratives emerge. We then look at nostalgia as a critical frame and apply it to a close reading of the films, considering especially the themes of American exceptionalism and the contrast between East and West.
Hollywood Film and War
Research from a wide array of disciplines has established the influence of cinema and the role of Hollywood in âthe production, reproduction, and transformation of everemerging US individual, national, and international subjectivities.â6 While stories continue to circulate about the decline in cinema,7 theaters are still able to attract millions of viewers each week. Cinema, therefore, remains a critical site where an âunderstanding of particular events, national identity and relationships to othersâ is forged and reforged.8 Of particular interest to this project is the role of film in developing popular understandings of global politics and historical events. Cinema has been, and continues to be, a âspace involved in the process of actively forgetting and actively producing history.â9 That process of (re)producing history is far from a neutral form of storytelling. Bracketing for the moment the notion that all storytelling is political insofar as it entails intentional and unintentional expressions of extant systems of power and privilege, it is also the case that Hollywood has a long âtradition of using history for political purposes.â10 Two of those purposes are of particular interest to this project: the maintenance of the culture of victory and Hollywoodâs contribution to the âcultural Cold War.â11
In his treatment of American victory culture, Engelhardt notes the function of film in reinforcing victory culture, particularly among the youth of America. Although not the originator of the war story on which victory culture was predicated, Hollywood used Americaâs martial past as a way to reinforce a larger story of progress that served as Americaâs defining mythos. For example, the function of the Western was to reinforce an âunforgettable historyâ of Americaâs âwestward progress to dominance.â12 Hollywood used the logics that subtended the Western to help the public make sense of events in the present. Thus Engelhardt notes that not long after the US entered World War II, âHollywoodâs film studios began producing war movies in which ⊠a savage, nonwhite enemy ambushed and overwhelmed small groups of outnumbered American soldiers.â13 These films, like the Westerns that preceded them, sought to advance a triumphalist narrative that constituted a critical element of what it meant and means to be American.
In terms of the Cold War, Tony Shaw offers a detailed assessment of the âAmerican film industryâs unique contribution to the cultural Cold War.â14 Attending to questions of political economy, Shaw explores how the ârelationship between Hollywoodâs Cold War coverageâ and the âUS political establishmentâ and its views on the conflict functioned to influence domestic and global perceptions of the conflict.15 In his comprehensive survey of Hollywood during the Cold War, Shaw does note moments where Hollywood challenged the dominant narrative advanced through US policy and governing institutions; yet even then Hollywood filmmakers reified and promoted key elements of âCold War orthodoxy.â16 This relationship has continued beyond the Cold War with Hollywood filmmakers producing films that reinforce dominant ideas about September 11, 2001, and the American fight against global terrorism. Given this history, it is not surprising that Hollywood filmmakers are returning to stories of the Cold War at the very moment policymakers, national security and foreign policy experts, and academics are warning of the existence of a new Cold War. And just as they did in the past, filmmakers in Hollywood are turning to history to speak to contemporary anxieties and insecurities.
America and Conflict in the Twenty-First Century
At the onset of the Global War on Terrorism, President George W. Bush declared to the American public that this war would be âa lengthy campaign, unlike any other we have ever seen,â17 and in the nearly two decades since, the US has seemingly come no closer to bringing the War on Terror to a successful close. Our experiences in Vietnam taught policymakers that public support for conflicts abroad could be maintained only if interventions met at least one of three specific conditions: (1) they were âshort, sharp operationsâ that demonstrated âdecisive use of force,â such as the first war in Iraq; (2) they were conducted through the use of proxy forces; or (3) they consisted primarily of air operations, such as those in Kosovo.18 From the outset, it was recognized that the War on Terror violated these conditions. Indeed, in his joint statement to Congress at the start of the conflict, President Bush cautioned his listeners that the War on Terror would not âbe like the war against Iraqâ or the âair war above Kosovoâ and pledged that the US would deploy âevery necessary weapon of war,â making it clear that it would not be a war by proxy.19 It should not be surprising then that many of the critical words and phrases associated with Vietnam, such as quagmire, soon became part of the public discourse of the Global War on Terror.20
The American publicâs weariness with the War on Terror is perhaps best exemplified by the growing belief among Americans that our military involvement in Afghanistan was a mistake. While a Gallup poll in October 2001 showed almost universal support for the military intervention in Afghanistan,21 by 2014 polls showed that roughly half of the American public (48 percent) characterized the intervention as a âmistake.â22 After seventeen years in Afghanistan, fewer than half of the American public (45 percent) believed the US made the âright decisionâ to use military force in Afghanistan, and nearly half (49 percent) believed that the United States had âmostly failedâ in âachieving its goals in Afghanistan.â23
Sixteen years after President Bush pledged to use whatever military force was necessary to win the War on Terror, President Trump appeared before the nation to discuss his administrationâs approach to Afghanistan. Even as he acknowledged that the war in Afghanistan was emblematic of Americansâ weariness of a âwar without victoryâ and claimed to share âthe American peopleâs frustratio,nâ President Trump affirmed a commitment to a war with no foreseeable victory, promising that America would ânever let upâ until the terrorists were âdealt a lasting defeat.â24 Yet a year later, the US Department of Defense concluded that âterrorist and insurgent groups continued to present a formidable challenge to Afghan, U.S., and coalition forces.â25
Americansâ sense that the War on Terror has become a war without much hope of victory is also evidenced by the belief many Americans hold that they are no safer from terrorism today than they were prior to September 11, 2001. This sentiment persists despite the trillions of dollars spent and thousands of lives lost attempting to defeat global terrorism. Since 9/11, any number of factors arguably could have precipitated a decline in public anxiety about the threats posed by global terrorism; however, a study of polling data since 9/11 reveals that although other issues have taken center stage, there has been little change in the âdegree to which Americans voice concernâ about the danger posed by global terrorism.26 The study argues that the most plausible explanation for the ongoing anxiety is the characterization of Islamic terrorism as âpart of a large and hostile conspiracy that is international in scope and rather spooky.â27 Epitomizing this discourse is a recent report from the RAND Corporation which declares that even as al-Qaedaâs ability to launch 9/11-style attacks has been eroded, al-Qaeda is âunquestionably a dangerous organizationâ that in becoming âmore decentralizedâ relies on âits affiliates and alliesâ and its ability to âinspire homegrown recruits to carry out terrorist attacks.â28
Thus, even as the Department of Defense articulates its successes in limiting the capabilities of al-Qaeda, it nonetheless reinforces the very characteristics of Islamic terrorism that bear directly on Americansâ ongoing anxiety: In becoming more decentralized and thus harder to locate, terrorism seems more threatening. And as it doubles down on cultivating âdo-it-yourselfâ forms of terrorism, the reach of âIslamic terroristsâ becomes ever greater. Given this framing, it is no wonder that more Americans now than in 2003 believe that terrorists have increased their capabilities for launching another major attack on the United States.29
The New Cold War
At the same time that Americans grapple with the uncertainties of global terrorism, we are also encountering the re-emergence of Russia as a real or potential enemy. Journalists, former diplomats, and security experts have for years now been warning of a new Cold War. Some of these analysts assert that the actions of Russia and Vladimir Putin have created the context for a new Cold War,30 while others claim that the postâCold War policies of the United States are the key factor in the growing hostilities.31 Both sides, however, agree that once again Russia and the US are on opposite sides in a larger global conflict.
American media institutions have repeatedly characterized the tensions between the United States and Russia in the 2010s as a new Cold War. For example, since early 2013 The Nation has published numerous articles by Stephen Cohen warning of the advent of this new Cold War, claiming that it may be even more dangerous than the last and even warning that an armed conflict with Russia is a real possibility. A Nexus search of the New York Times and Washington Post between October 16, 2015 (the release date for Bridge of Spies), and July 28, 2017 (the release date...