CHAPTER 1
INTRODUCTION:
TRADE, MYTH AND OBSESSION
The driving idea behind globalization is free-market capitalism â the more you let market forces rule and the more you open your economy to free trade and competition, the more efficient and flourishing your economy will be. Globalization [is spreading] to virtually every country in the world ⌠has its own set of economic rules [requiring] opening, deregulating and privatizing ⌠and its own dominant culture, which [is] homogenizing [and spreading] Americanization â from Big Macs to iMacs to Mickey Mouse â on a global scale.
Thomas Friedman (1999: 8)
For me free trade is not a policy, free trade is just economic theory.
François Loos, French trade minister,
during trade negotiations with Australia
(The Age, 20 March 2003)
Today the world is in the grip of a doctrine which preaches âFree Marketâ solutions to all problems and which is espoused by an âelite consensusâ among world bodies, most governments, âoppositionsâ, business, and mainstream media, as well as by some economists, but by few others. Actually, sceptics abound but they are not in power, and, once in power, miraculously adopt orthodoxy, with the notable exception of French trade ministers (quoted above). This doctrine has various names but I call it Free Market Economic Rationalism, or variants thereof, and I designate its practitioners Free Marketeers, though in Australia they are sometimes called Eco Rats! Free Marketeers advocate free trade for international commerce, globalisation for most economic transactions (in goods, services, capital, labour, law, accounting, regulation or the like) and free markets for almost everything, domestically and globally. A new world order centred on the World Trade Organisation (WTO) is being constructed on the basis of this doctrine and its assumptions, an endeavour which I call the Global Free Trade Project, and I claim it is based more on myth than reality.
I employ the metaphor of âmythologyâ because in the two centuries since Adam Smith the Free Trade debate has thrown up many legends which are part truth, part shibboleth. One of the great myths of the age is that free trade and related forms of globalisation can generate a new era of prosperity, a view widely espoused by non-economist businessmen, bureaucrats, politicians, journalists and other public commentators. For instance Australia-based US commentator Bruce Wolpe (The Age, 23 April 2003), who opposed the war in Iraq, has said that the tragedy of the War on Terror and the Iraq War is that they have damaged âthe secret of the prosperity of the 1990s â free tradeâ. The WTO makes similar claims for Free Trade. But this statement contains three misconceptions: the 1990s did not see a major economic recovery, only minor trade liberalisation was achieved, and even mainstream economists doubt that this contributed much to the world economy. Indeed, economists have always been more circumspect in their claims for Free Trade than the more euphoric globalists, of whom US journalist Thomas Friedman (quoted above) is an extreme example. The core argument of this book is that Free Trade and related globalisation cannot bring as many benefits as claimed, and that any âgains from tradeâ are contingent rather than certain. I agree with the French trade minister (quoted above) that the purported virtues of free trade are more theory than reality, and even the theory has some fundamental flaws. In fact, Free Trade is as much an ideology or a âworld-viewâ as a policy or a theory.
Trade: The Making of an Obsession
In earlier English the word trade meant a path or beaten track, implying a routine social function, ancient trading being mainly for basics and âembeddedâ in other social institutions. Some historians see trade as static and state-controlled over long periods, others seeing dynamism and embryonic entrepreneurship. Either way, many see trading as socially and culturally disruptive, thus eliciting a universal desire for âprotectionâ in the literal, cushioning sense. Thus, trade is a natural, ancient activity, but so is Protection, as is the widespread pre-industrial desire to embed trading in more fundamental institutions, rendering it very much subservient to society and culture (Polanyi, 1957; Clark, 1974; see also Chapter 4).
In time trading became more adventurous, luxurious and disembedded, the early trade theorists called âMercantilistsâ proclaiming it essential to development, and Adam Smith declaring it needed to be free, or unencumbered by state imposts, for maximum benefits, although he did not want trading to disrupt society and did not think capital should move across borders. By the late nineteenth century brave new trading ventures were thought essential for industrial revolution, and liberalisation became fashionable until it was realised, as economic historian Paul Bairoch (1972) later discovered, that protection was better for growth in many countries. But the myth that free trade is best for growth thrives and is the key to present-day trade obsessions.
The post-war GATT-centred trading order was based on both this myth and the âlegend of the thirtiesâ, as I call it, that inter-war protectionism nearly ruined the world. In Chapter 4 I question these and other myths. Unexpected success at the famed Uruguay Round of GATT (1986â93) entrenched these myths, created a system of permanent trade negotiations, generated images of âtrade determinismâ, as I call the belief that trade causes growth or other âgoodâ things, and gave rise to âglobo-euphoriaâ, which attributes all good things to free trade and globalisation. In a clear statement of âtrade determinismâ, former WTO director general, Renato Ruggiero (in Aga Khan, 1998: 22) has stated that âTrade liberalisation is not just a recipe for growth, but also for security and peace, as history has shown us.â The WTO has credited recent economic improvements in poor countries to their greater integration into its global order, debiting the âugly alternativesâ of poverty and conflict to lack of such integration (quoted p. 188, below). Free Trade economists often describe the goal of globalisation as âdeep integrationâ, or the convergence of nationsâ fundamental economic structures and policy systems, extending âfar beyond trade or strictly economic criteriaâ (Ruggiero in Aga Khan, 1998: 234).
Trade obsession reached an apogee at the 2002 Johannesburg Summit on Sustainable Development, when Australia and other trade-obsessed Western countries moved to include in key environmental and justice resolutions the clause: âwhile ensuring WTO consistencyâ, implying that we can only save the planet if the WTO approves! This clause was dropped when howled down by dissident Third World countries (TWN, September 2002, 145â6), but a strong trade determinist obsession still grips world leaders.
In-Your-Face Globalisation
Trade obsession is paralleled by an equal obsession with wider globalisation, variously defined as closer contact between societies, compression of space/time, dissolution of boundaries or integration of markets, the last of these being a definition often used by economists, who did not invent the term and are not always comfortable with it. I define globalisation as displacement of local and national factors in peopleâs lives by transnational ones, and I describe âcooperative internationalismâ, my preferred form of supranationalism, as armsâ length, mutually beneficial interchange between sovereign societies.
The more iconoclastic globalists variously depict globalisation as the end of geography and the demolition of nations (Wriston); as a borderless world and an invisible cyberspace country called âCyberiaâ (Ohmae); or as an âelectronic herdâ trampling through nations at will, a âgolden straitjacketâ of strict but supposedly beneficial Free Market policies and a âbrutal in-your-face, Schumpterian capitalismâ which leaves laggards as âroadkill on the global investment highwayâ (Friedman, 1999: 214, 333 and passim). Curiously, these boffins think such prognostications are recommendations for globalisation and wonder why there are anti-globalisation movements!
Not all mainstream writers are so globo-euphorist, however. Economists such as Bhagwati (1998) and Krugman stoutly defend free trade but query the benefits of free investment, speculative capital and extreme economic deregulation. A former top OECD official, Louis Emmerij (2000), has criticised globalisation as private-sector driven, benefiting mainly private firms and creating many new social or equity problems. And, of course, there is an array of sub- and non-mainstream critiques of globalisation, some of them conspiratorial or ill informed, but many producing well-documented critiques, which will be touched on throughout the book.
Globalism: Three Myths
The Global Free Trade Project and the general globalisation push are posited on three assumptions which I consider inaccurate, even mythological: (1) that globalisation is now well advanced; (2) that it is inevitable or unstoppable; and (3) that it is overwhelmingly good for virtually everyone.
The first myth is widely criticised on grounds such as that global integration and centralisation of power were greater in the late nineteenth century (Streeten, 1998: 14ff); that TNCs are still largely home-based; that world prices, profits and interest rates are not sufficiently uniform to indicate advanced market integration (Pryor, 2000) and that regionalism is much stronger than globalism (Rugman, 2000). I partly agree, and cite evidence that trade and FDI are less in relation to the real economy than is usually thought (Chapter 4). The idea of global takeover by Coca-Cola, McDonaldâs and Americanisation should not be ignored (see Chapter 5, esp. Box 5.1), even the World Bank (2002: 156) conceding this to be a concern, but it can be exaggerated. I have travelled in parts of India where little seems to have changed since the Raj, even in the cities, icons of the West and âCyberiaâ being present but largely lost in the vast squalor of Indian semi-modernity.
The second myth, that of inevitable globalism, is greatly overdrawn because, whilst there are globalising forces like improved transport and communications, the prime integrating process appears to be discretionary deregulation by governments, which today are committing what I call âsovereignty suicideâ. Even Free Traders such as Bhagwati (1998: 360) or Krugman (1995: 328) and some populist globalists like Legrain (2002) concede the voluntary nature of deregulatory globalism, as do some more radical economists (e.g. Kitson and Michie, 2000: 13ff), while the WTO regularly warns of deregulatory backsliding and uses âlock-inâ devices to prevent this (Chapter 8), clearly implying that globalisation is not preordained or assured.
The third myth, that free trade and globalisation are beneficial for virtually all people in all countries at all times, is based on oversimplified research methods and questionable results, a former OECD official Emmerij (2000) hinting that the World Bank is over-optimistic to an extent which borders on dishonesty in its globo-euphorist claims (e.g. in 2002). Globalism is complex, with crosscutting impacts. There can be beneficial mechanisms, such as what I call âreferential effectsâ (âmodellingâ of good laws from other countries) and âregulatory effectsâ (international pressure for improved standards â see Held, 1999; Braithwaite and Drahos, 2000) alongside mixed or adverse impacts ranging from âintegrative effectsâ (homogenisation of legal or administrative practices) and âdisplacement effectsâ (destruction of one culture by another) to âdisruption effectsâ (social or other dislocation). Such costs of globalism are inadequately considered by globo-euphorists, although the World Bank (2002: 128â30) now obliquely acknowledges them; some of these will be touched on throughout this book.
In particular, I argue that the worst impacts are from the latter two effects â displacement and disruption. The much quoted British globo-euphorist, Philippe Legrain (2002), who claims to have discovered the âtruthâ about globalisation, glibly decrees that it brings overwhelmingly beneficial cultural change and that âmost people in the Third World quite like our Western âtrashââ (2002: 31ff). But it is nonsense to claim to know what several billion people want or how they are affected by major changes. My reading, from travel and some work with NGO grassroots projects in India (Dunkley, 1993), is that peopleâs views are mixed, with some burgeoning consumerism but with many people resistant to undue Westernisation. Most want modest improvements in areas such as income, health and education, but many also wish to preserve their own traditions, adapted where necessary. One Middle Eastern economist and advocate of greater self-reliance, Yusif A. Sayigh (1991: 206), suggests that external economic, technological, consumption, educational and cultural dependence in the Arab World is a major factor in the rise of Islamic fundamentalism.
As the well-known development economist Paul Streeten has assessed it, globalisation is good for the richer countries, asset-holders, the educated, risk-takers, profits, large firms, the private sector in general, men, purveyors of global culture and so forth, but adversely effects, for instance, poorer countries, workers, the unskilled, the public sector, small firms, women, children and local communities or cultures (Streeten, 2001). Where benefits such as increased growth or reduced poverty do appear to be assoc...