eBook - PDF
Differing Outlook of Contemporary Advertising
Ömer Aydinlioglu
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- 296 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
Differing Outlook of Contemporary Advertising
Ömer Aydinlioglu
Book details
Table of contents
Citations
About This Book
Advertising is a broad concept and has an ever-shifting nature. The methods and strategies are differing day by day. The practice fields of advertising vary relatively and largely, and the consumers of today like Y and Z generations make it necessary for the corporations to take the essential precautions. Against the current conjunctures and fluctuations in technology, economy and politics, advertising is one of the key concepts that the corporations focus on. In this sense, the book gathers 12 different chapters related to advertising. The chapters contain valuable and up-to-date information on advertising. This study will not only broaden the reader's horizon but also fulfil the increasing need in the field of contemporary advertising.
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Information
Table of contents
Citation styles for Differing Outlook of Contemporary Advertising
APA 6 Citation
[author missing]. (2019). Differing Outlook of Contemporary Advertising (1st ed.). Peter Lang Group. Retrieved from https://www.perlego.com/book/2004923/differing-outlook-of-contemporary-advertising-pdf (Original work published 2019)
Chicago Citation
[author missing]. (2019) 2019. Differing Outlook of Contemporary Advertising. 1st ed. Peter Lang Group. https://www.perlego.com/book/2004923/differing-outlook-of-contemporary-advertising-pdf.
Harvard Citation
[author missing] (2019) Differing Outlook of Contemporary Advertising. 1st edn. Peter Lang Group. Available at: https://www.perlego.com/book/2004923/differing-outlook-of-contemporary-advertising-pdf (Accessed: 15 October 2022).
MLA 7 Citation
[author missing]. Differing Outlook of Contemporary Advertising. 1st ed. Peter Lang Group, 2019. Web. 15 Oct. 2022.