Proceedings of the IWEMB 2019
Third International Workshop on Entrepreneurship in Electronic and Mobile Business
- 408 pages
- English
- PDF
- Available on iOS & Android
Proceedings of the IWEMB 2019
Third International Workshop on Entrepreneurship in Electronic and Mobile Business
About this book
Internet and mobile technologies are drivers for innovation and growth. Entrepreneurs all over the world are using these technologies to develop new user-centered products and launch new business models. In this context, the International Workshop on Entrepreneurship in Electronic and Mobile Business (IWEMB) is a joint initiative of the Center of Advanced E-Business Studies (CAEBUS) at the RheinMain University of Applied Sciences in Wiesbaden, Germany, and the International College of the National Institute of Development and Administration (ICO NIDA) in Bangkok, Thailand. Relevant topics of the IWEMB workshop within the electronic and mobile business are studies on business model innovations, customer and user behavior, new concepts for entrepreneurship and leadership, user-centered design and lean startup methods, as well as the impact on existing market structures. Within this scope, the aim of IWEMB is to offer a platform for researchers in this emerging research field in order to generate relevant new insights and international exchange of ideas. The third workshop was held in Vestfold, Norway, as a two-days event in September 2019. The proceedings of this workshop cover a wide range of innovative scientific work in the fields of electronic and mobile business from young and experienced researchers from all over the world.
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Information
Table of contents
- Title Page
- Copyright
- Preface
- Table of Contents
- 1. Analysis and Visualization of Travel Blogs by Means of NoSQL Techniques: Set-Up and Results
- 2. Big Data and Data Analytics in E-commerce
- 3. Factors Affecting Online Consumer’s Intention to Repurchase: A Gender Perspective
- 4. Easy access? The Usability of the Payment Processes for Paywalls on Newspaper Websites and the Online Kiosk Blendle: A Comparative Analysis
- 5. Social Media Marketing Communication and Social Media Business Performance: Do Firm Age, Social Media Business Experience, and Presence of Physical Store Matter?
- 6. How Mobile Do You Go: A Study of Five News Media Start-Up Cases in Portugal
- 7. The Implications of the Espoused National Cultural Dimension of Masculinity on the Technology Acceptance of E-Learning: A Call for an Updated Measurement of Masculinity
- 8. Online Shopping Intention of International Students in Thailand: An Empirical Study
- 9. Usage of Customer Reviews in Online Shopping: Analyzing Characteristics of Customer Reviews
- 10. Chatbots in Applicant Tracking Systems: Preliminary Findings on Application Scenarios and a Functional Prototype
- 11. Application of Smart Contracts in Trade Financing Processes
- 12. Role of Parents in Making Children’s Use of Media Screen Time more Worthwhile
- 13. Chatbots for Recruiting: An Empirical Study of Recruiters’ Requirements
- 14. Mobility-as-a-Service (MaaS): Intermodal Mobility Bundling and Packages in Urban Areas
- 15. An Integrated Model for Customer’s E-Loyalty: An Evidence from Online Shopping in Vietnam