On
Diversity
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First eBook Edition: May 2019
ISBN: 9781633697720
eISBN: 9781633697737
Contents
Cover
Title Page
Copyright
BONUS ARTICLE
Making Differences Matter: A New Paradigm for Managing Diversity
by David A. Thomas and Robin J. Ely
Why Diversity Programs Fail
by Frank Dobbin and Alexandra Kalev
âNumbers Take Us Only So Farâ
by Maxine Williams
Race Matters: The Truth About Mentoring Minorities
by David A. Thomas
Leadership in Your Midst: Tapping the Hidden Strengths of Minority Executives
by Sylvia Ann Hewlett, Carolyn Buck Luce, and Cornel West
What Most People Get Wrong About Men and Women
by Catherine H. Tinsley and Robin J. Ely
Hacking Techâs Diversity Problem
by Joan C. Williams
Why Men Still Get More Promotions Than Women
by Herminia Ibarra, Nancy M. Carter, and Christine Silva
When No One Retires
by Paul Irving
Neurodiversity as a Competitive Advantage
by Robert D. Austin and Gary P. Pisano
Managing Multicultural Teams
by Jeanne Brett, Kristin Behfar, and Mary C. Kern
BONUS ARTICLE FROM HBR.ORG
7 Myths About Coming Out at Work
by Raymond Trau, Jane OâLeary, and Cathy Brown
About the Contributors
Index
Making Differences Matter
A New Paradigm for Managing Diversity.
by David A. Thomas and Robin J. Ely
WHY SHOULD COMPANIES CONCERN THEMSELVES with diversity? Until recently, many managers answered this question with the assertion that discrimination is wrong, both legally and morally. But today managers are voicing a second notion as well. A more diverse workforce, they say, will increase organizational effectiveness. It will lift morale, bring greater access to new segments of the marketplace, and enhance productivity. In short, they claim, diversity will be good for business.
Yet if this is trueâand we believe it isâwhere are the positive impacts of diversity? Numerous and varied initiatives to increase diversity in corporate America have been under way for more than two decades. Rarely, however, have those efforts spurred leaps in organizational effectiveness. Instead, many attempts to increase diversity in the workplace have backfired, sometimes even heightening tensions among employees and hindering a companyâs performance.
This article offers an explanation for why diversity efforts are not fulfilling their promise and presents a new paradigm for understandingâand leveragingâdiversity. It is our belief that there is a distinct way to unleash the powerful benefits of a diverse workforce. Although these benefits include increased profitability, they go beyond financial measures to encompass learning, creativity, flexibility, organizational and individual growth, and the ability of a company to adjust rapidly and successfully to market changes. The desired transformation, however, requires a fundamental change in the attitudes and behaviors of an organizationâs leadership. And that will come only when senior managers abandon an underlying and flawed assumption about diversity and replace it with a broader understanding.
Most people assume that workplace diversity is about increasing racial, national, gender, or class representationâin other words, recruiting and retaining more people from traditionally underrepresented âidentity groups.â Taking this commonly held assumption as a starting point, we set out six years ago to investigate its link to organizational effectiveness. We soon found that thinking of diversity simply in terms of identity-group representation inhibited effectiveness.
Organizations usually take one of two paths in managing diversity. In the name of equality and fairness, they encourage (and expect) women and people of color to blend in. Or they set them apart in jobs that relate specifically to their backgrounds, assigning them, for example, to areas that require them to interface with clients or customers of the same identity group. African American MBAâs often find themselves marketing products to inner-city communities; Hispanics frequently market to Hispanics or work for Latin American subsidiaries. In those kinds of cases, companies are operating on the assumption that the main virtue identity groups have to offer is a knowledge of their own people. This assumption is limitedâand limitingâand detrimental to diversity efforts.
What we suggest here is that diversity goes beyond increasing the number of different identity-group affiliations on the payroll to recognizing that such an effort is merely the first step in managing a diverse workforce for the organizationâs utmost benefit. Diversity should be understood as the varied perspectives and approaches to work that members of different identity groups bring.
Women, Hispanics, Asian Americans, African Americans, Native Americansâthese groups and others outside the mainstream of corporate America donât bring with them just their âinsider information.â They bring different, important, and competitively relevant knowledge and perspectives about how to actually do workâhow to design processes, reach goals, frame tasks, create effective teams, communicate ideas, and lead. When allowed to, members of these groups can help companies grow and improve by challenging basic assumptions about an organizationâs functions, strategies, operations, practices, and procedures. And in doing so, they are able to bring more of their whole selves to the workplace and identify more fully with the work they do, setting in motion a virtuous circle. Certainly, individvuals can be expected to contribute to a company their firsthand familiarity with niche markets. But only when companies start thinking about diversity more holisticallyâas providing fresh and meaningful approaches to workâand stop assuming that diversity relates simply to how a person looks or where he or she comes from, will they be able to reap its full rewards.
Two perspectives have guided most diversity initiatives to date: the discrimination-and-fairness paradigm and the access-and-legitimacy paradigm. But we have identified a new, emerging approach to this complex management issue. This approach, which we call the learning-and-effectiveness paradigm, incorporates aspects of the first two paradigms but goes beyond them by concretely connecting diversity to approaches to work. Our goal is to help business leaders see what their own approach to diversity currently is and how it may already have influenced their companiesâ diversity efforts. Managers can learn to assess whether they need to change their diversity initiatives and, if so, how to accomplish that change.
The following discussion will also cite several examples of how connecting the new definition of diversity to the actual doing of work has led some organizations to markedly better performance. The organizations differ in many waysânone are in the same industry, for instanceâbut they are united by one similarity: Their leaders realize that increasing demographic variation does not in itself increase organizational effectiveness. They realize that it is how a company defines diversityâand what it does with the experiences of being a diverse organizationâthat delivers on the promise.
The Discrimination-and-Fairness Paradigm
Using the discrimination-and-fairness paradigm is perhaps thus far the dominant way of understanding diversity. Leaders who look at diversity through this lens usually focus on equal opportunity, fair treatment, recruitment, and compliance with federal Equal Employment Opportunity requirements. The paradigmâs underlying logic can be expressed as follows:
Although it resembles the thinking behind traditional affirmative-action efforts, the discrimination-and-fairness paradigm does go beyond a simple concern with numbers. Companies that operate with this philosophical orientation often institute mentoring and career-development programs specifically for the women and people of color in their ranks and train other employees to respect cultural differences. Under this paradigm, nevertheless, progress in diversity is measured by how well the company achieves its recruitment and retention goals rather than by the degree to which conditions in the company allow employees to draw on their personal assets and perspectives to do their work more effectively. The staff, one might say, gets diversified, but the work does not.
What are some of the common characteristics of companies that have used the discrimination-and-fairness paradigm successfully to increase their demographic diversity? Our research indicates that they are usually run by leaders who value due process and equal treatment of all employees and who have the authority to use top-down directives to enforce initiatives based on those attitudes. Such companies are often bureaucratic in structure, with control processes in place for monitoring, measuring, and rewarding individual performance. And finally, they are often organizations with entrenched, easily observable cultures, in which values like fairness are widespread and deeply inculcated and codes of conduct are clear and unambiguous. (Perhaps the most extreme example of an organization in which all these factors are at work is the United States Army.)
Without doubt, there are benefits to this paradigm: it does tend to increase demographic diversity in an organization, and it often succeeds in promoting fair treatment. But it also has significant limitations. The first of these is that its color-blind, gender-blind ideal is to some degree built on the implicit assumption that âwe are all the sameâ or âwe aspire to being all the same.â Under this paradigm, it is not desirable for diversification of the workforce to influence the organizationâs work or culture. The company should operate as if every person were of the same race, gender, and nationality. It is unlikely that leaders who manage diversity under this paradigm will explore how peopleâs differences generate a potential diversity of effective ways of working, leading, viewing the market, managing people, and learning.
Not only does the discrimination-and-fairness paradigm insist that everyone is the same, but, with its emphasis on equal treatment, it puts pressure on employees to make sure that important differences among them do not count. Genuine disagreements about work definition, therefore, are sometimes wrongly interpreted through this paradigmâs fairness-unfairness lensâespecially when honest disagreements are accompanied by tense debate. A female employee who insists, for example, that a companyâs advertising strategy is not appropriate for all ethnic segments in the marketplace might feel she is violating the code of assimilation upon which the paradigm is built. Moreover, if she were then to defend her opinion by citing, let us say...