New Age Analytics
About this book
Analytics has grabbed a lot of attention as of late in the fields of marketing, business intelligence, projections, and strategizing things. The role of analytics has been realized by many firms across the world and hence, it is now one of the most demanded skills in the business domains. As the digital age and the demand for data is rising, the role of analytics is assuming even more importance. The manner in which it returns the results and outcomes of the various analyses performed to aid the growth of businesses, has been acknowledged across domains. 'New Age Analytics' makes the readers aware about the various ways in which the analytics work in the present age and time.
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Information
Table of contents
- Cover
- Title Page
- Copyright
- ABOUT THE AUTHOR
- TABLE OF CONTENTS
- Glossary
- List of Figures
- List of Tables
- List of Abbreviations
- Preface
- Chapter 1 Analysis and Its Techniques
- Chapter 2 Digital Marketing And Analytics
- Chapter 3 Introduction To Artificial Intelligence
- Chapter 4 Machine Learning: Tools And Techniques
- Chapter 5 Social Media Analytics
- Chapter 6 Business Analytics: Its Application Through IoT
- Chapter 7 New Age Customer Acquisition With Retail Analytics
- Chapter 8 Future With Analytics
- Index
- Back Cover
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