Contextualising Talent Management
Talent management begins with talk about talent. Informed understandings of what talent is (or is not) are foundational to talent management strategies, policies, and practices. Organisations, via relevant stakeholders, attribute meaning to talent in many ways. Dominant understandings frame talent as (1) all workers and employees whereby everyone is talent, (2) specifically designated individuals, (3) specifically designated skills and capabilities, and (4) pivotal roles and positions (Wiblen, 2016; Wiblen, Dery, & Grant, 2012; Wiblen & McDonnell, 2020). Deciding whoâwhich individuals and groups of individuals (talent pools)âand whatâthe defining characteristics of a talent subject (think skills, capabilities, attributes, actions)âis complex and fraught with tension. Complexity arises because talent and talent management phenomena are both socially and discursively constructed concepts with social groups decidingâand socially constructingâwhat talent means within the context of their social history. Organisations create and establish what talent is within the context of operational imperatives and strategic goals.
Complexity heightens as relevant stakeholders seek to reconcile inherent tensions. Tensions include whether talent is rare or everywhere; individuals are born with their talent or it can be developed; the focus should be on intelligence or competency; talent is stable or fluid; talent is about performance or potential; talent is about homogeneity (sameness) or heterogeneity (difference), and whether talent is transferable.
Further complications arise when reflecting on what talent looks like in practice. From my perspective, talent is best framed as a verb rather than a noun. Dictionaries define talent as a nounâa special aptitude; general intelligence; a person of talent or group of persons of talent in a field; or a characteristic feature, aptitude, or disposition of a person whereby an individual âhasâ talent. Talent from the perspective of a verb, however, it acknowledges that we ask individuals to âact outâ their ability and illustrate their value by performing a certain way. Talented subjects (i.e., the individuals), for example, may be asked to perform above expectations and at a level higher than their peers. Talent, therefore, is a performative construct rather than a set of attributes.
Talk about talent management reinforces the prevailing talent tensions. Research within Strategic Human Resource Management (SHRM) and talent management is undoubtedly contested terrain as various texts focused on establishing (arbitrary) boundaries between the two research areas. Regardless of semantic and definitional differences, a more informed understanding of talent and talent management phenomena is required, as the two terms frequently feature in the corporate lexicon, with Table 1.1 offering suggestions of a few distinguishing factors.
Table 1.1 Key Distinguishing Factors between Human Resource Management and Talent Management
| Aspect | Human Resource Management | Talent Management |
Who | Entire workforce | Part of the workforce |
Key concepts | Procedural justice and Distributive justice | Workforce differentiation |
Subjects | Everyone | Someone |
Easy way to remember | Human Resource Management is about doing the same thing to everyone. | Talent Management is about doing something (a practice, resource allocation) to someone (a specific individual). |
Talent management advocates agree that workforce differentiation is key to talent management (see reviews of Gallardo-Gallardo & Thunnissen, 2016; McDonnell, Collings, Mellahi, & Schuler, 2017) where part of the workforce is of higher value because of their evaluated performance and/or potential. Specifically designated individuals or groups of individuals (talent pools) warrant investment through disproportionate resource allocation. Most scholars frame talent management as a set of practices focused on pivotal positions (Claussen, Grohsjean, Luger, & Probst, 2014; Collings & Mellahi, 2009; Jones, Whitaker, Seet, & Parkin, 2012; Sidani & Al Ariss, 2014). Proponents of this perspective specifically advocate for the âsystematic identificationâ of critical positions (as per Collings & Mellahi, 2009:304) or the âsystematic attraction, identification, development, engagement/retention, and deployment of high performing and high potential employeesâ (as per Gallardo-Gallardo & Thunnissen, 2016:50). Talent management systems, which prioritise consistency, are most often framed as best practice and are considered the most effective (Berger & Berger, 2003; Collings & Mellahi, 2009; Iles, Chuai, & Preece, 2010; Jooss, Burbach, & RuĂ«l, 2019). The promulgation of systematic approaches promotes procedural and distributive justice (Gelens, Hofmans, Dries, & Pepermans, 2014; Greenberg, 2002; OâConnor & Crowley-Henry, 2017) and (perceived) fairness in evaluating an individualâs performance and/or potential.
Wiblen (2019:154) suggests an alternative perspective by proposing that talent management is:
A judgment-orientated activity where humans make judgments about the value of other humans. These judgments, while mediated by various contextual factors and variables (such as technology), should be informed by and aligned to, current and future strategic ambitions and goals.
A judgment-based definition recognises that stakeholders use talent managementâwhether talent identification, talent development, or talent retentionâto decide which individuals warrant additional investment. Stakeholders make judgments about the value of individuals within their workforces; relevant stakeholders then make decisions based on judgments of value; decisions about resource allocations are based on prior judgments of value.
Talent and talent management are contextually with each organisation required to decide who and what talent is and how to identify, mobilise, develop, and manage talent subjects via a set of practices within the context of their strategy. Part of this decision-making includes determining what, where, when, and how technology will feature.