Towards Sustainable Innovation : A five step approach to sustainable change
eBook - ePub

Towards Sustainable Innovation : A five step approach to sustainable change

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Towards Sustainable Innovation : A five step approach to sustainable change

About this book

With sustainability having gained a lot of momentum over the last years and companies implementing strategies to create corporate sustainability, there are lots of opportunities for innovation. Thus, the two concepts of sustainability and innovation should not be considered separately – they are closely interlinked with one another. The main goal of sustainable innovation is to develop new products and technologies that have a positive impact on the company's triple-bottom-line. To meet this aim, they have to be ecologically and economically beneficial as well as socially balanced.In order to help companies to improve their sustainable innovation process practically, this book is structured into five possible phases of a sustainable innovation process: -Awareness of a sustainability problem-Identification & Definition of the problem-Ideation & Evaluation of the solutions-Testing & Enrichment of the solutions-Implementation of the solutions & Green Marketing

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Information

Publisher
Tectum
Year
2017
eBook ISBN
9783828866553
Topic
Economia
Subtopic
Sviluppo sostenibile

Table of contents

  1. Cover
  2. Half Title
  3. About the contributors
  4. Title Page
  5. Copyright
  6. Table of contents
  7. Introduction
  8. Chapter 1: Introduction to the concept of sustainability
  9. Chapter 2: Corporate Sustainability
  10. Chapter 3: What is innovation?
  11. Chapter 4: Systematic Innovation
  12. Chapter 5: Entrepreneurial Management
  13. Chapter 6: Innovation Strategies
  14. Chapter 7: Fostering Innovation
  15. Chapter 8: The Birth of the iPod
  16. Chapter 9: Identification of sustainability issues
  17. Chapter 10: Introduction to customer insight
  18. Chapter 11: Ideation
  19. Chapter 12: Idea evaluation
  20. Chapter 13: Social and environmental management
  21. Chapter 14: Cradle to Cradle
  22. Chapter 15: Introduction to green marketing
  23. References
  24. Glossary

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Yes, you can access Towards Sustainable Innovation : A five step approach to sustainable change by Joachim H. Becker, Sven Pastoors, Ulrich Scholz in PDF and/or ePUB format, as well as other popular books in Economia & Sviluppo sostenibile. We have over 1.5 million books available in our catalogue for you to explore.