- 184 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
Spatializing Social Media charts the theoretical and methodological challenges in analyzing and visualizing social media data mapped to geographic areas. It introduces the reader to concepts, theories, and methods that sit at the crossroads between spatial and social network analysis to unpack the conceptual differences between online and face-to-face social networks and the nonlinear effects triggered by social activity that overlaps online and offline.
The book is divided into four sections, with the first accounting for the differences between space (the geometrical arrangements that structure and enable forms of interaction) and place (the mechanisms through which social meanings are attached to physical locations). The second section covers the rationale of social network analysis and the ontological differences, stating that relationships, more than individual and independent attributes, are key to understanding of social behavior. The third section covers a range of case studies that successfully mapped social media activity to geographically situated areas and considers the inflection of homophilous dependencies across online and offline social networks. The fourth and last section of the book explores a range of networks and discusses methods for and approaches to plotting a social network graph onto a map, including the purpose-built R package Spatial Social Media.
The book takes a non-mathematical approach to social networks and spatial statistics suitable for postgraduate students in sociology, psychology and the social sciences.
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Information
Table of contents
- Cover
- Half Title
- Title
- Copyright
- Contents
- Funding
- Acknowledgments
- Foreword
- Introduction
- Section I Local and digital: the dyadic interaction of social and virtual
- Section II Social and spatial networks: the dyadic interaction of virtual and spatial
- Section III Social networks online and offline: the dyadic interaction of social and spatial
- Section IV Mapping online to offline social networks: bridging geography and geodesy
- Index of names
- Index of subjects