
Get Fit for Digital Business
A Six-Step Workout Plan to Get Your Organisation in Great Shape to Thrive in a Connected Commercial World.
- 166 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Get Fit for Digital Business
A Six-Step Workout Plan to Get Your Organisation in Great Shape to Thrive in a Connected Commercial World.
About this book
Is your organisation in good shape for today's digital world? Has it effectively changed the way it works to keep up with the new connected consumer? Or is it still stuck on the digital business basics, losing relevance and falling behind in the race for customers?
Get Fit for Digital Business will help you to assess where you are now, where you need to go and how you can get there. Leaning on two decades of business transformation experience, Rob Laurens describes the difference between just doing digital and being digital. He provides a practical six-step process that any leader can use to accelerate change, seize the opportunities and counter the threats that digital technology brings.
This is people-first business transformation for the real world; the way to build core strength, speed and agility throughout your organisation. Free from digital jargon and corporate gobbledegook, it's a complete framework for leaders who don't have time for an MBA in digital business – but who do want to get their teams in great shape to survive and thrive in a digital world. Get Fit for Digital Business will help you to create an enterprise that is not just more productive and profitable, but also happier and healthier – leaving you and your team feeling and performing better in every department.
Frequently asked questions
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Information
Table of contents
- Cover
- Half Title
- Title
- Copyright
- Contents
- Acknowledgements
- Foreword
- Part 1: Introduction
- Part 2: The process
- Part 3: The programme
- Part 4: Get with the programme
- Epilogue
- Index