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A Typographic Workbook
A Primer to History, Techniques, and Artistry
Kate Clair, Cynthia Busic-Snyder
- English
- PDF
- Available on iOS & Android
A Typographic Workbook
A Primer to History, Techniques, and Artistry
Kate Clair, Cynthia Busic-Snyder
About This Book
Lavishly illustrated with more than 450 images, A Typographic Workbook, Second Edition explains the process successful designers use to select, space, and creatively integrate fonts. This essential text demonstrates the use of type as a dynamic and expressive communication tool. This edition provides new and updated coverage of a broad range of topicsâfrom a logical, clear historical overview of the craft to the latest digital technologies. Known for its highly interactive format, this Second Edition continues to include helpful review questions and multiple-choice quizzes, as well as many new projects and skill-building exercises that help readers immediately apply what they have learned. A Typographic Workbook, Second Edition is a valuable professional resource for working designers and an indispensable training tool for graphic design students.
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Table of contents
- A Typographic Workbook: A Primer to History, Techniques, and Artistry
- Contents
- Preface
- Acknowledgments
- 1: Ancient Writing Systems
- 2: Lettering During the Roman Empire and Middle Ages
- 3: Renaissance Typography and Printing
- 4: Typography During Colonization and Industrialization
- 5: Early Twentieth-Century Typography
- 6: Technology Changes the Designer's Role
- 7: Contemporary Typography and Digital Technology
- 8: Character Characteristics
- 9: Type Identification and Classification
- 10: Setting Text Type
- 11: Selecting and Combining Fonts Creatively
- 12: Organizing Typographic Compositions
- Appendix A: Font sample charts
- Appendix B: Key concepts
- Appendix C: Key players
- Credits
- Bibliography
- Index