Power Up Your Profits
eBook - PDF

Power Up Your Profits

31 Days to Better Selling

  1. English
  2. PDF
  3. Available on iOS & Android
eBook - PDF

Power Up Your Profits

31 Days to Better Selling

About this book

Expert guidance for CPAs who want to become marketing savvy, improve profits, and gain satisfaction
This updated Second Edition demonstrates how combining the power of trust with the power of persuasion can help CPAs sell their services more effectively. Each chapter develops a key concept of marketing or selling that's easy to follow and shows how to apply the concepts to any CPA practice. Through a step-by-step approach to developing and mastering a stronger marketing and sales presence, this book focuses on how to dramatically enhance the reader's growth potential. It presents real-world examples from top CPA rainmakers and other marketing and management gurus, including Tom Peters. This updated second edition offers interviews covering Sarbanes-Oxley and the new accounting rules.
Troy Waugh, CPA (Nashville, TN), is founder, President, and CEO of The Rainmaker Academy, a comprehensive three-year leadership, client service, and practice development training program for CPAs.

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Yes, you can access Power Up Your Profits by Troy Waugh in PDF and/or ePUB format, as well as other popular books in Business & Managerial Accounting. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Wiley
Year
2005
Print ISBN
9780471651499
eBook ISBN
9780471703587

Table of contents

  1. Power Up Your Profits 31 Days to Better Selling Second Edition