
Strategic Management in the Knowledge Economy
New Approaches and Business Applications
- English
- PDF
- Available on iOS & Android
Strategic Management in the Knowledge Economy
New Approaches and Business Applications
About this book
Due to the dramatic shifts in the knowledge economy, this book provides a significant departure from traditional strategic management concepts and practice. Designed for both advanced students and business managers, it presents a unique combination of new strategic management theory, carefully selected strategic management articles by prominent scholars such as Gary Hamel, Michael Porter, Peter Senge, and real-world case studies.
On top of this, the authors link powerful new benchmarks in strategic management thinking, including the concepts of Socio-Cultural Network Dynamics, Systemic Scorecards, and Customer Knowledge Management with practical business challenges and solutions of blue-chip companies with a superior performance (Lafite-Rothschild, Who's Who, Holcim, BRL Hardy, Kuoni BTI, Deutsche Bank, Unisys, Novartis).
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Information
Table of contents
- Cover
- Strategic Management in the Knowledge Economy
- Preface to the Second Edition
- Contents
- I Introduction
- II Traditional Strategic Management Approaches and Tools, and their Deficiencies
- III A Systemic Approach to Business Models and Strategic Management
- IV New Strategic Management Approaches and Processes
- V A New Strategic Management Toolbox
- VI Strategic Management - The Challenging Road Ahead
- Written by
- Glossary of Major Terms