Strategy in Transition
About this book
The bursting of the 'dotcom bubble' and the terrorist attacks of September 11, 2001, have brought into question received wisdom about strategy. This volume reviews the lessons to be learnt from these events, and proposes that, as a result, strategy in the twenty-first century will have to develop along new lines.
Comprising a series of outstanding contributions by experts in the field, the collection focuses on changes that are occurring in how strategy is viewed, formulated and analysed, and looks forward to the future of strategic management. It discusses the emergence of new modes of thinking, new models, and new processes, and lays foundations on which strategy can build in future.
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Table of contents
- Contributors
- Introduction to Strategy in Transition
- 1 Incumbent ’s Adaptation and Capability Building on the Internet: Empirical Tests of Innovativeness in the US Banking Industry
- 2 Competitive Advantage,Knowledge Assets and Group-Level Effects: An Empirical Study of Global Investment Banking
- 3 Happy Kids and Mature Losers: Differentiating the Dominant Logics of Successful and Unsuccessful Firms in Emerging Markets
- 4 A Strategic Perspective on Capital Structure:The Implications of Trying to be an Innovator
- 5 The Value of Managerial Learning in R&D
- 6 The Paradox of Social Capital: Structural,Cognitive and Relational Dimensions
- 7 Strategic Innovation in Financial Services
- 8 The Role of Organizational Culture in the Corporate Branding Process at Silicon Valley •rms
- 9 Intangible Capital in Industrial Research:Effects of Network Position on Individual Inventive Productivity
- 10 The Impact of Intangible Resources: How Organization Reputation and Employee Know-How Affect Performance
- 11 The Fall of a Silicon Valley Icon: Was Apple Really Betamax Redux?
- Index
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