eBook - ePub

Lay an Egg and Make Chicken Soup

Name: Lay an Egg and Make Chicken Soup
ISBN: 9780578498218

The Holistic Innovation Process from Concept to Market Expansion

Arie Brish,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Lay an Egg and Make Chicken Soup

The Holistic Innovation Process from Concept to Market Expansion

Arie Brish,

About this book

This book provides you with a glimpse of all the disciplines involved in the new products process. Although I’ve concentrated on devoting one chapter per topic, these disciplines are interrelated.

Some of the verticals covered in this book are: technology, automotive, cyber security, communication, mobile phones, chemicals, fashion, entertainment, gaming, construction, transportation, food, sex, jewelry, health, energy, sports, alcohol, gangs, banking, insurance, airlines, aircraft, religion, tattoos, and—last but not least—poultry farming. Some more, some less.

The case studies are likewise geographically diverse, and in some examples I underscore the difference between corporate innovation and innovation at a start-up. When the differences between the two are significant, I address both separately.

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Yes, you can access Lay an Egg and Make Chicken Soup by Arie Brish in PDF and/or ePUB format, as well as other popular books in Betriebswirtschaft & Unternehmensfinanzen. We have over one million books available in our catalogue for you to explore.