Metronomics
One United System to Grow Up Your Team, Company, and Life
Shannon Byrne Susko
copyright Š 2021 shannon byrne susko
All rights reserved.
metronomics
One United System to Grow Up Your Team, Company, and Life
isbn 978-1-5445-2130-5 Hardcover
isbn 978-1-5445-2129-9 Paperback
isbn 978-1-5445-2128-2 Ebook
isbn 978-1-5445-2131-2 Audiobook
âWhen you start something, you finish it, and you finish strong!â
In memory of my Mom, Helen Sylvia Byrne, known to many as âDanderâ, who was a great example of commitment, discipline, determination, dedication, consistent, practical, efficient, and systematic. Metronomics is founded on all of these behaviors for business and life! Thank you, Mom, for showing me the way. My mother was a force. A force I miss every day!
Contents
Introduction
Chapter 1. Goals, PlansâŚReality!
Chapter 2. Gut It Out: The Kick-Off
Chapter 3. Year 1: The Foundation Year
Chapter 4. Year 2: The Momentum Year
Chapter 5. Year 3: The Compounding Year
Chapter 6. Trust the System
Chapter 7. Metronomics: Great Company and Great Life
Reading List
Acknowledgments
About the Author
Notes
Introduction
Think back to every single business book youâve ever read in an effort to become a better leader. Count them up.
Iâm talking about everythingâthe big to the small. From Good to Great and The Five Temptations of a CEO to the lesser-known titles you often see recommended in your mastermind groups and business networks.
Iâd be willing to bet that the final count of books youâve read is in the dozens. Perhaps it even breaks into 3 figures. Youâve read them all. As any good business leader does, youâve committed yourself to learning, to the constant pursuit of knowledge that you can use to strengthen your companyâand your own professional game as a CEO or member of a leadership team.
Youâve put in the work.
So why does your business still feel like a struggle?
Itâs not a problem with the books, thatâs for sure. The books you read are fantastic. Each time you learn a new concept, system, or framework, youâre fired up and ready to go implement it in your organization. You even give the book to your fellow business leaders so that they can align to the new âthingâ youâre all going to put into action to scale, grow, and reach success faster.
You have all the information you could ever need. So why does it feel like it never truly gets a foothold in your business? Why is making all these incredible ideas a reality so hard?
The answer does not lie in the âwhatâ but in the âhow.â As a CEO or leader of your first startup early-stage, or a seasoned 20-year Fortune 500 CEO, you have learned âwhatâ to do but have little step-by-step guidance on the âhowâ to implement the âwhatâ with your team.
Nothing ever seems to connect.
You have a team and a plan. But they do not connect.
The same is true of thought leadership. Youâve read every great book the business world has to offer, and the ideas are great but separated. Theyâre not connected.
How do you pull them all together into one connected system that will work for you, your team, and your business? How do you unify every tried-and-true business framework, glue them together, and create and align a repeatable, structured, strategic execution process for your whole business?
The answer is this book. The answer is Metronomics.
I Was a Desperate CEO
Even though youâre experiencing these struggles, you probably donât think of yourself as desperate. I know I didnât. It was only after I developed Metronomics to pull myself out of burnout and overwork, and saw how much freedom I could truly have in my life as a CEO, that I realized how desperate things had been. I coined the term Desperate CEO to describe the place business leaders find themselves when theyâve read every book, tried every method, and still canât get any momentum going in their business.
When I started my first company, Paradata, things didnât start in the Desperate CEO zone. My co-founders and I were in our late twenties. We had tons of energy, optimism, and drive. We had discovered a problem in the world for which we had a unique solution, and we were venture-funded from day two of starting up our business. We had a great global growth opportunity. I was a super-young CEO, and I had gone from begging for money to the phone ringing off the hook for customers who wanted to buy from us.
But while we had all that energy and excitement in spades and were thrilled with our chance for growth, we had no idea how to grow the business up. We started putting in extremely long hours, grinding it out, working harder, like it was a badge of honor. Cool! With all that extra effort, all the time away from our families and friends, the endless hours spent working and not living the play-hard life we had all envisioned, we were killing ourselves.
And as a result, the only real âgrindâ was our growth as it damn near came to a halt.
Like youâve probably done from the moment you became a CEO or leader, I started reading obsessively. I read the books of all the most respected and renowned business thought leaders. I attended their workshops and conferences like a rock-band groupie, trying to find them wherever they were and showing up whenever possible. I read four books a week for 24 months straight at one pointâtaking in a ridiculous amount of data and informationâhoping to find some kind of repeatable system, a silver bullet, that we could implement to start taking full advantage of our opportunity and achieve the goals our investors expected.
And I couldnât find it. There was no one system.
It was unbelievable. With all the successful businesses in the world, no on...