
Insurance Agency 4.0
Prepare Your Agency for the Future; Develop Your Road Map for Digitization; Increase Profit, Scalability and Time
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Insurance Agency 4.0
Prepare Your Agency for the Future; Develop Your Road Map for Digitization; Increase Profit, Scalability and Time
About this book
Prepare for the Future
Develop Your Digital Road Map
Increase Profit, Scalability, and Time
We are currently in the Fourth Industrial Revolution, where digital capabilities are providing velocity to all prior developments. This includes the insurance industry and independent insurance agents. Do you have a digital strategy? The insurance industry and independent insurance agencies have been slow to adapt to change, but change is here. Insurance Agency 4.0 brings together the digital evolution of insurance agencies and presents a wholistic view of the future agency. Main Street staples like bookstores, travel agents, and music stores have been disintermediated and their products moved online and into self-service; but insurance's complex nature has kept the local insurance agent viable. However, consumers are becoming better educated, price wars blast across all advertising, and people expect the same digital experiences across all parts of their lives, including with their insurance agent.
Insurance Agency 4.0 will help agency owners and managers develop a custom path to modernize their business strategy relative to their people, marketing, operations, service, and sales while developing a practical approach to:
•Discover and Analyze Your Starting Point
•Develop Your Strengths, Weaknesses, Opportunities, and Threats
•Build and Execute Your Customized Strategic Digital Plan
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Information
Table of contents
- Endorsements
- Title Page
- Copyright
- Dedication
- Contents
- Preface What to Expect
- Chapter One The Fourth Industrial Revolution
- Chapter Two It’s InsureTech, not the Boogieman
- Chapter Three Agency of the Future
- Chapter Four People Still Matter
- Chapter Five Marketing in the Digital Age
- Chapter Six Digitizing Your Operations
- Chapter Seven Service Without Sacrifice
- Chapter Eight Let Technology Fill Your Sales
- Chapter Nine Bringing It All Together
- Resource Guide
- SIAA Digital Agency Scorecard: SAMPLE
- Performing a SWOT Analysis
- Digital Vendors and Resources
- Biography
- Acknowledgements