eBook - PDF

Professional Writing

Name: Professional Writing
ISBN: 9781352008043

Sky Marsen,

282 pages
English
PDF
Available on iOS & Android

eBook - PDF

Professional Writing

Sky Marsen,

About this book

Now in its fourth edition, this is a comprehensive yet concise introduction to professional writing for different media, which synthesises methods and ideas developed in journalism, public relations, management and marketing. Based on research in the field, it equips students with the ability to convey their ideas in a wealth of print and digital formats, in a variety of professional contexts internationally. It begins by examining the different aspects of the writing process before showing students how to adjust their style, tone and approach for different documents, including short memos, feature articles, press releases and reports. This new edition will continue to be an essential companion for undergraduates on professional writing and business communication modules. It will also be a valuable source of guidance for new professionals and entrepreneurs needing to get to grips with writing formal written documents. New to this Edition:
- Fully revised throughout with coverage of a wider variety of journalistic writing
- New content on mission and vision statements, annual reports and newsletters, alongside an overview of how organisations use social media and respond to crises
- Includes more analysed examples of business documents

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Yes, you can access Professional Writing by Sky Marsen in PDF and/or ePUB format, as well as other popular books in Studienhilfen & Studienführer. We have over one million books available in our catalogue for you to explore.