PART 1
Focus on the āMain Thingā
There is a phrase I like that was made famous by author and leadership educator Stephen Covey:
āThe main thing is to keep the main thing, the main thing.ā
Covey was writing about time management, focusing on priorities, and avoiding items that distract you from your main things. Frankly, my initial reaction to it was, āSounds kind of cutesy.ā But over time Iāve realized that itās anything but. First, we need to identify what our āmain thingā is, and thatās not always obvious. Second, our lives are filled with distractions. How often do you stop what youāre working on to check email, or get interrupted when trying to concentrate by someone who needs your assistance, or get a message that makes todayās āto-doā list obsolete? It takes real discipline to keep the āmain thingā the main thing.
Jim Barksdale, former CEO of Netscape and vice president of FedEx, used to preach the same āmain thingā mantra to his business associates, over and over (and over). Barksdale was referring to that one process or method or core value that was its key to success. Years later many associates recalled it being one of the most important pieces of work advice theyād ever received.
What are the āmain thingsā when it comes to leading change? There are many, and Iāve chosen three. They provide the topics for the first three chapters of this book:
ā¢Communications
ā¢Building trusting relationships
ā¢Learning what resistance to change is all about, and how to address it
These will be recurring themes throughout the book. Theyāre definitely āmain thingsā that anyone trying to lead change should understand.
1
In the Beginning . . . It All Starts with Communications
To the east, God planted a garden in Eden, setting the man there whom [God] had formed. Then, out of the soil, God grew trees alluring to the eye and good for fruit; and in the middle of the garden the Tree of Life and the Tree of All Knowledge. . . . So God took the man, placing him in the Garden of Eden. . . . God then commanded the man, saying, āYou may eat all you like of every tree in the gardenābut of the Tree of Knowledge you may not eat, for of the moment you eat of it you shall be doomed to die.ā
āGenesis 2:8ā17
The first pages of Genesis give us an enormous amount to consider when it comes to communications and change. The Torahās first phrase, āWhen God was about to create heaven and earthāātranslations of the Hebrew varyāintroduces a phenomenal series of creations: light and darkness, the heavens and earth, waters and dry land, all kinds of vegetation, fish, birds, animals and finally humans. Toward the end of the sixth day, when all of Godās work was complete we read God saw that it was very good.
Itās a breathtaking start to a remarkable series of stories, characters, victories and defeats, heroes and villains, covenants made and broken, and families with more than their share of dysfunction. And yet, we donāt have much time to savor it, nor does God. For immediately after completing the sixth day of creation and resting on the seventh, God puts man in the garden of Eden with the instructions about the tree of knowledge of good and evil. And then the troubles begin.
For once God creates woman (we learn her name later) a serpent confronts her, saying that God wonāt kill her if she eats the fruit from the tree of knowledge:
The woman looks at the tree, sees that itās beautiful and that the fruit looks tasty. She senses that eating it would make her wise. She takes a bite, gives it to the man and he also starts eating.
The clever serpent provides two critical lessons about change. First, itās important to communicate how a given change will benefit people. The serpent speaks to Eveās interests and desires: to enjoy tasty food, to learn, to gain wisdom. And second, we donāt need formal power to create change. God had enormous power, the serpent had none, but it knew how to use influence. How utterly ironic: the mischievous, clever snake is the first character in the Hebrew Bible to successfully convince someone to change.
After Eve and then Adam take the bite, God announces severe punishments: women will forever bear children in pain and must be subservient to their husbands; men will have to earn a living by the sweat of their labors. And the serpent doesnāt fare any better.
As a child reading this passage in Sunday School, it struck me as a morality tale. Make a big mistake, youāll regret it. But as adults we should step back and ask some probing questions about this strange beginning. Questions like:
ā¢What was Godās goal in saying that the treeās fruit was off limits?
ā¢Why such astonishing consequences?
ā¢If God is trying to change humansā behaviors, why start with a threat? Would a simple introduction to each other have helped, perhaps something about their roles, or about the garden and its delights?
ā¢And finally, with whom did God communicate? Right, only the man (look at the quote at start of this chapter again). God forms woman immediately after giving the man his marching orders.
You see the problem. Or problems. In terms of our main themeāthat change involves both loss and discoveryāhumans lost a great deal when Adam and Eve disobeyed God. God may have lost some hope that humans would follow Godās ways. As for discoveries, Adam and Eve learned something about desire and risk. Note: There are many other interpretations of this story (which is true of the entire Torah). Weāll look at a different interpretation below.
This book is about leading change, and effective communication is one of its critical components. Indeed, the eminent Torah scholar Rabbi Jonathan Sacks writes that there are moments when the fate of the world depends on our communications. In this opening chapter weāll examine three factors that are usually necessary for effective communications: context, relationships, and perspectives. Weāll explore the power of repetition in our communications and identify some ways to understand othersā perspectives.
Godās challenges in the Garden of Eden
In most cases, asking someone to initiate a change shouldnāt start with the ask. Better to have a preexisting relationship built on trust; better to think about the information the other person needs to make sense of the request. And it certainly works better when we keep the otherās needs and interests in mind. All of this make sense to our twenty-first-century sensibilities. But, as the title of Abraham Joshua Heschelās masterpiece, God in Search of Man, suggests, the God described in the Torah is continually seeking a way to relate to humans. And, in my opinion, Godās approach raises many questions and sta...