Agricultural Communication: Opportunities for Sustainable Agriculture and Rural Development
eBook - PDF

Agricultural Communication: Opportunities for Sustainable Agriculture and Rural Development

  1. English
  2. PDF
  3. Available on iOS & Android
eBook - PDF

Agricultural Communication: Opportunities for Sustainable Agriculture and Rural Development

About this book

Agricultural Communication is lifeline of agriculture. Communication intervention is phenomental for agricultural development. Without an effective communication system agriculture itself would be in jeopardy. Well thought out. Effective, perspective-based and meaningful communication intervention is a must for development of sustainable agriculture. Since agricultural development is inevitably linked with rural development, communication intervention in the former sector would articulate into the latter. India-in fact, the Real India-dwells in villages. Rural development basically articulates in the meaningful development of most of India. Rural character of India and agriculture at the heart of rural India represent soul of India. The book presented to the academic world of agricultural communication attempts to explore many opportunities for sustainable agriculture and rural development applying the many facets of communication intervention. Trends in agricultural extension, participatory rural appraisal, community radio, cyber extension, technology adoption, role of ICT, sustainable development models, ITK, Utility of mass media, poverty alleviation, knowledge management, communicational attributes, communicational behavior, animate energy, gender-based development, public –private partnership, etc. are some of the crucial issues elaborated in different chapters contributed by eminent scholars active in the field of communication and rural development. This book could be regarded as one of the landmark publications in communication interventions for sustainable agriculture and rural development.

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Yes, you can access Agricultural Communication: Opportunities for Sustainable Agriculture and Rural Development by Singh, Vir in PDF and/or ePUB format, as well as other popular books in Technology & Engineering & Agriculture. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover
  2. Preface
  3. List of Contributors
  4. 1. Concept and Strategies Toward Sustainable Rural Development
  5. 2. Community Radio as an Alternative Tier of Broadcasting: Scripting a New Role for Development
  6. 3. Cyber Extension: A New Extension Approach for Sustainable Rural Development
  7. 4. Extent of Adoption of Recommended Water Management Practices by the Beneficiary Farmers of Participatory Irrigation Management Society of Mehsana District, Gujarat
  8. 5. Role of ICT in Higher Education and its Challenges in Developing Nations
  9. 6. Agricultural and Sustainable Development Models
  10. 7. Indigenous Technical Knowledge (ITK) for Sustainable Agriculture Development in Chhattisgarh
  11. 8. Using Information and Communication Technologies for Agricultural Extension in India
  12. 9. Emerging ICTs and their Potential in Fortifying Small Scale Agriculture in India
  13. 10. Sustainable Rural Development through Forward and Backward Integration and Technological Intervention in India
  14. 11. Animate Energy in Mountain Agriculture: Women’s Critical Role in Food Production in the Central Himalayas
  15. 12. Utility of Mass Media in Agriculture Extension
  16. 13. Sustainable Agriculture: A Pathway for Poverty Alleviation
  17. 14. Expert System: An Effective Tool for Knowledge Management in Agriculture
  18. 15. Adoption and Large Scale Plantation of Populus deltoides under Agroforestry in Vaishali District of Bihar
  19. 16. Adoption of Tribal and Non-Tribal Farmers about Coriander Production Technology
  20. 17. Adoption of Pulses Production Technology in Arid Region of Rajasthan
  21. 18. Extent of Adoption of Soil and Water Conservation Practices by the Farmers in Watershed Development Project Area
  22. 19. Agroforestry and Livestock in the Development of Sustainable Mountain Agriculture
  23. 20. Communicational Attributes of the Recommended Cauliflower Growers
  24. 21. Mobile Telephony: Catalysing Agriculture and Rural Development in India
  25. 22. Role of Community Radio in Rural Development in India
  26. 23. Adoption Behaviour of Improved Cultivation Practices for Pigeonpea Growers: A Study of Jaunpur District, U.P.
  27. 24. Communication Behaviour of Rural Women towards Traditional Health Care Management of Common Infant Diseases
  28. 25. Mobile SMS as Tool of Agri-Information for Hill Farmers of Uttarakhand: An Analysis
  29. 26. Trends in Agricultural Extension: A Panorama
  30. 27. Participatory Rural Appraisal for Sustainable Rural Development
  31. 28. Community Radio Pantnagar: An Experiment of Development Support Communication
  32. 29. Communication Centre of Pantnagar University: A Unique Model of Communication Intervention for Education and Development
  33. 30. Impact of Community Radios in Rural Development: An Overview
  34. 31. An Initiative in Private Public Partnership by Indo-Dutch Horticulture Technologies Pvt. Ltd.: A Study of Constraints and Opportunities
  35. Index