Small Business Management lays out, step by step, the knowledge and insights needed to lead and manage a small business. It provides instruction and guidance that will greatly improve your odds for success as you take your own entrepreneurial journey. This edition presents the best information available today about launching and growing small businesses in South Africa.

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Yes, you can access Small Business Management by Justin G. Longenecker; Nkoana Radipere,Justin Longenecker, Nkoana Radipere,, in PDF and/or ePUB format, as well as other popular books in Business & Management. We have over one million books available in our catalogue for you to explore.

Information

Publisher

Cengage Learning EMEA

Year

Print ISBN

eBook ISBN

Topic

Subtopic

Index

Cover
Title
Statement
Copyright
Brief contents
Contents
Preface
About the Authors
Chapter 1: The Entrepreneurial Life
Chapter 2: Integrity, Ethics and Social Entrepreneurship
Chapter 3: Starting a Small Business
Chapter 4: Franchises and Buyouts
Chapter 5: The Family Business
Chapter 6: The Business Plan: Visualising the Dream
Chapter 7: The Marketing Plan
Chapter 8: The Organisational Plan: Teams, Legal Structures, Alliances and Directors
Chapter 9: The Location Plan
Chapter 10: Understanding a Business’s Financial Statements
Chapter 11: Forecasting Financial Requirements
Chapter 12: A Business’s Sources of Financing
Chapter 13: Planning for the Harvest
Chapter 14: Building Customer Relationships
Chapter 15: Product Development and Supply Chain Management
Chapter 16: Pricing and Credit Decisions
Chapter 17: Promotional Planning
Chapter 18: Global Opportunities for Small Businesses
Chapter 19: Professional Management and the Small Business
Chapter 20: Managing Human Resources
Chapter 21: Managing Small Business Operations
Chapter 22: Managing the Business’s Assets
Chapter 23: Managing Risk
Index

About this book

Frequently asked questions

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Table of contents