What are the media that can more easily capture the attention of investors? Is it possible for investors to be influenced by media coverage rather than by news? The present work aims to investigate with an empirical analysis, the media not only as an information broker, responsible for the production and dissemination of news in financial markets, but above all as a protagonist capable of contributing to influencing the behavior of investors.
- 122 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
Newspapers vs Social Media: who grabs the investors' attention?
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Print ISBN
9788885622623