The A-Z of Visual Ideas
eBook - ePub

The A-Z of Visual Ideas

How to Solve any Creative Brief

  1. 224 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

The A-Z of Visual Ideas

How to Solve any Creative Brief

About this book

The A–Z of Visual Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Showing where ideas and inspiration come from, the book provides numerous strategies to help unlock the reader's creativity.

Using a dynamic and easy-to-understand A–Z format, the book reveals techniques that can be exploited to deliver ideas with greater impact, each entry offering a different starting point. Looking at everything from, Art to Zeitgeist, Intuition and Instinct to Happy Accidents and Hidden Messages, the book also features a section explaining how to use the idea or technique, providing readers with an infallible 'tool kit' of inspiration.

Including hundreds of inspirational quotes and packed with great examples of advertising campaigns, posters, book and magazine covers and illustrations, this is an indispensable primer that shows design students and professionals how to solve any creative brief.

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Yes, you can access The A-Z of Visual Ideas by John Ingledew in PDF and/or ePUB format, as well as other popular books in Design & Art General. We have over one million books available in our catalogue for you to explore.

Information

Index
Page numbers in italics refer to illustrations
A
A Bout de Souffle film still 186
Aboud, Alan: Paul Smith menswear catalogue 38, 39, 41
Abrahams, David: Clockwork Orange fashion photos 122
accidental images 62, 63, 767, 201
Adam, Robert 191
Adams, Ruth
British Milk ad campaign 109
1984 book cover 30
adbusters: The Big Question poster 188
Admcom: roulette wheel luggage carousel, Venice Airport 200
Agius, Lorenzo: Trainspotting poster 82, 83
Aitken, Neil: illy coffee cup 119
Akten, Mehmet: Body Paint digital installation 47
album sleeves 79, 80, 127
Ali, Muhammad 83
Allan, Jon: Visual Communication book jacket 56
American Capitalism book cover 67
American flag (‘Old Glory’) 66
Andre, Carl: ‘Tate bricks’ installation 111
Apple computers 39, 82, 129
Arad, Ron
Babyboop vase 77
Concrete Stereo 112
Lolita chandelier 47, 48
Rover chair 111, 113
Arcimboldo, Giuseppe 32
Armstrong, Louis 82
art as inspiration 269, 37, 119, 150, 156
Artists International Association exhibition (1941) 199
‘At last solved ...’ Christmas card 149
Atelier Populaire: Paris SS poster 70
Ayre, Lizzie: light car 139
B
Bacon, Francis 121, 139
Bailey, David: Paul Smith menswear
catalogue 38
Baldessari, John 205
Banksy 66, 111
Barnado’s ad campaign 169
Barnbrook, Jonathan
The Big Question poster 188
The Evolution of Man 35
Rosama McLaden 68
Technology is Nothing More Than a Process ... 195
Bartle Bogle Hegarty
Boddingtons beer ad 132
Union Jack swastika poster 64
Basquiat, Jean-Michel 40
Bass, Saul 121
Beaton, Cecil 70
Beattie, Trevor: computer game control ad 135
Beck, Harry: London Underground map 84, 161
Bedwell, Pete: Chinese flag poster 66
The Bee Books 61
Bell, Steve 159
Bergström, Bo 193
Berkeley, Busby 121
Binder, Joseph: Labor poster 174
Birdsall, Derek 19
Management and Mot...

Table of contents

  1. Cover
  2. Title Page
  3. Copyright
  4. Contents
  5. Introduction
  6. A
  7. B
  8. C
  9. D
  10. E
  11. F
  12. G
  13. H
  14. I
  15. J
  16. K
  17. L
  18. M
  19. N
  20. O
  21. P
  22. Q
  23. R
  24. S
  25. T
  26. U
  27. V
  28. W
  29. X
  30. Y
  31. Z
  32. Index
  33. Picture credits
  34. Acknowledgements