Facebook for Business

Bramin Ishtar

• Publisher: Bibliomundi
• Year: 2021
• eBook ISBN: 9781526037749
• Edition: 1
• Topic: Business
• Subtopic: E-Commerce
• Index: Business

Facebook is an extremely popular social networking site and was originally set up in February 2004 for young people, specifically teenagers to connect with friends.However, it has very quickly become a social networking site for people of all ages and in particular, online marketers. For anyone who is in business either online or off, Facebook has the potential to make you pots of money without putting in too much effort and with zero investment. If you are in business and you don't have a Facebook account, you could be missing out on hundreds, if not thousands, of potential customers.There are many online marketers who are using Facebook and have converted their businesses into huge success stories. These are the people who can make six figure incomes, in spite of working very few hours.Although there have been many social networking communities that have come and gone over the years, Facebook has emerged as a unique and exceptional concept. The user friendly interface of Facebook and the tools provided make Facebook the No. 1 choice of social networking sites for marketers and business owners alike.Even if you have tried and given up on the Facebook approach before, with this ebook you will get the information that could earn you thousands of dollars every month. None of what you will learn in this ebook is difficult or impossible to do – you will just be making sure that your business is advertised on a wider scale and reach people that you may not have reached without the use of this popular social networking site.

Creating a Business Fan Page

Creating a business fan page for your business is easy but takes a little longer to set up than your standard page. Adding videos, images, links and an autoresponder obviously takes time, just like setting up a website but a little quicker. There are also applications you can use to make your fan page stand out from the rest and we will discuss this later on.

Your avatar for your business page could be your logo or a ‘copy’ of your website.

If you take a look at other people’s fan pages, you will soon get an idea of how to set up your own. For example McDonalds have their own fan page and by clicking the link ‘local’ on the left hand side of the page, you can search for your local McDonalds. As you can see from this page, the McDonalds avatar is bright and colourful and contains the McDonalds logo. Creating an avatar such as this one for your business is easy using your preferred paint program. The dimensions of this particular avatar is 180 pixels x 365 pixels. Once created, you can upload this image via your computer.

The larger image for the actual page will need to be hosted on your own website.

This is a little more tricky to do but is still quite easy once you know how. The size of the image should be 520 x 700 pixels when creating in a paint program.

To create a unique and interesting landing page, you can use the Facebook Markup Language (FBML). This will allow you to create tabs which are visible buttons on your page that represent apps.

McDonalds is just one example of a fan page and there are many others that you can find on Facebook. So take a look at them to get some ideas of your own.

You will need to have a name for your fan page – usually your website or product name. You must choose your page name wisely as you will not be allowed to change it afterwards. Also, it's a good idea to include keywords ...

Table of contents

• (Sem título)
• Introduction
• Creating a Business Profile
• Creating a Business Fan Page
• Doing Business on Facebook
• Marketing on Facebook
• Facebook Apps
• Conclusion