
- 324 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Managerial Economics
About this book
Now in its sixth edition, Ivan Png's Managerial Economics has been extensively revised with
- an introductory chapter emphasizing decision-making and behavioral biases,
- intensive application to current business and economic issues including technology, globalization, and pandemics,
- a closing chapter highlighting business responses to climate change,
- a streamlined presentation focusing on the economics that managers need to know.
As always, the text presents the key concepts of microeconomics intuitively, without sophisticated mathematics. Throughout, it emphasizes actual management applications.
The new sixth edition is updated with fresh up-to-date vignettes and discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of microeconomic principles to management.
The book provides truly useful economics for managers. In the words of one professor, "I can use your book for serious conversation with adult students."
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Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Yes, you can access Managerial Economics by Ivan Png in PDF and/or ePUB format, as well as other popular books in Economics & Economic Theory. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover Page
- Half Title Page
- Endorsement Page
- Title Page
- Copyright Page
- Dedication
- Contents
- Preface
- Acknowledgments
- About the author
- Chapter 1 Introduction to managerial economics
- Part I Competitive markets
- Part II Market power
- Part III Imperfect markets
- Index