La medición en plataformas sociales
eBook - PDF

La medición en plataformas sociales

  1. 96 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

La medición en plataformas sociales

About this book

Este libro recorre los principales aspectos relacionados con la medición de las redes sociales. Desde el año 2004, el auge de las plataformas sociales ha relegado el papel protagonista que tenían los creadores de contenidos en la red. Esto hace que las audiencias migren a Facebook, Twitter, etc. como primera página de su vida digital. La irrupción del móvil favorece esta eclosión. Eso sí, las dificultades de medición se disparan, ya que son plataformas cerradas que impiden poder realizar mediciones sin pasar por ellas. A lo largo de las líneas de este manual, se puede analizar cómo medir la audiencia que cada usuario pueda poseer en las diferentes exhibiciones de su contenido. Además, se profundiza sobre la capacidad de analizar, entender y optimizar estas realidades

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Yes, you can access La medición en plataformas sociales by Segovia Noriega, Adrián in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Library & Information Science. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. La medición en plataformas sociales