Delivering Impact with Digital Resources
Planning your strategy in the attention economy
- 240 pages
- English
- PDF
- Available on iOS & Android
Delivering Impact with Digital Resources
Planning your strategy in the attention economy
About this book
Companion website https://www.bvimodel.org/ featuring additional content, BVI model implementations, adaptions and templates and much more.
This book provides practical guidance for delivering and sustaining value and impact from digital content.
Our digital presence has the power to change lives and life opportunities. We must understand digital values to consider how organizational presence within digital cultures can create change. Impact assessment is the tool to foster understanding of how strategic decisions about digital resources may be fostering change within our communities. Delivering Impact with Digital Resources focuses on introducing both a mechanism and a way to thinking about strategies and evidence of benefits that extend to impact. Such that, the existence of a digital resource shows measurable outcomes that demonstrate a change in the life or life opportunities of the community. The book proposes an updated Balanced Value Impact Model (BVIM) to enable each memory organization to convincingly argue they are an efficient and effective operation, working in innovative modes with digital resources for the positive social and economic benefit of their communities.
Coverage includes:
- a guide to using the Balanced Value Impact Model and a wide range of data gathering and evidence based methods
- exploration of strategy in the context of digital ecosystems, an attention economy and cultural economics
- working with communities and stakeholders to deliver on promises implicit in digital resources/activities
- major case studies about Europeana, the Wellcome Trust and the National Gallery of Denmark, amongst others
- an exploration of the difference between the attitudes expressed by groups within digital cultures versus the actual behaviours they exhibit using impact exemplars from many sectors and geographies to show how they are explored and applied.
Readership: This book will be especially useful for those managing digital presences in libraries, archives, galleries and museums including MA and PhD students studying subjects such as librarianship, information science, museums studies, archival studies, publishing, cultural studies and media studies.
Companion website https://www.bvimodel.org/ featuring additional content, BVI model implementations, adaptions and templates and much more.
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Information
Table of contents
- Title page
- Contents
- Chapter 1 The context of measuring impact to deliver strategic value
- Chapter 2 The Balanced Value Impact Model
- Chapter 3 Impact in libraries, archives, museums and other memory institutions
- Chapter 4 Finding value and impact in an attention economy
- Chapter 5 Strategic Perspectives and Value Lenses
- Chapter 6 Planning to plan with the BVI Model
- Chapter 7 Implementing the BVI Framework
- Chapter 8 Europeana case study implementing the BVI Model
- Chapter 9 Using the outcomes of the BVI Model
- Chapter 10 Impact as a call to action
- References
- Index