eBook - PDF

Naming. ¿Cómo crear un buen nombre?

Name: Naming. ¿Cómo crear un buen nombre?
ISBN: 9788490291153

Grau Castelló,

Xavier,

96 pages
English
PDF
Available on iOS & Android

eBook - PDF

Naming. ¿Cómo crear un buen nombre?

Grau Castelló,

Xavier,

About this book

¿Cómo crear un buen nombre? es una pregunta que se plantean muchos directivos y emprendedores a lo largo de su vida profesional. Este libro aporta las claves, la metodología y las experiencias para hacer buenos nombres y recorre todos los niveles que interactúan en un proceso de naming. Así el lector encontrará aquellos aspectos que aportan la información clave para el naming, la mejor manera de plantear una estrategia que nos permita construir una lista larga de denominaciones, el difícil ejercicio de sintetizar esta lista en una short list y, finalmente, cómo plantear una presentación de naming. Con la lectura de este libro hacer un buen nombre ya no será solo una cuestión de suerte, sino de atender un proceso que con toda probabilidad nos asegurará una buena denominación para nuestro proyecto.

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Yes, you can access Naming. ¿Cómo crear un buen nombre? by Grau Castelló, Xavier in PDF and/or ePUB format, as well as other popular books in Business & Business Communication. We have over one million books available in our catalogue for you to explore.