Erected amid criticism in a mid-century modernist style and once the tallest buildings on the globe, New Yorkâs Twin Towers emerged as haughty symbols of American capitalism in what Henry Luce deemed the American Century.1 The buildings officially opened in 1973 and soon came to signify not only the dominance of Americaâs ideology of exceptionalism, but New Yorkâs emergence as the center of capitalâs global reach. The towers survived a terrorist bombing on February 26, 1993, but they would fail to survive a second attackâone that killed three thousand people and one that, according to artist Damien Hirst, held an aesthetic dimension. For Hirst, the attack on September 11, 2001, was âkind of like an artwork in its own rightâ because the terrorists âdevised [it] visuallyâ (Allison). Indeed, on 9/11, with uncanny parallels to the aesthetic features of Hollywood disaster movies that cost exorbitant amounts of money to produce, two planes hijacked by al-Qaeda terrorists flew into the north and south towers respectively, and within two hours, both towers collapsed into vast piles of rubble, or the Pile, as cleanup crew members came to call it. What resulted is an iconography that established and continues to establish a connection between the literal and figurative stuff of capitalism and art.
This collection of essays puts capitalism and art into conversation with one another much like the attacks themselves put them into conversation. We consider twenty-first century art as it exists in dynamic interplay with late capitalism and as it persists following the conclusion of the American Century. Authors in this collection come from the humanities, arts, and social sciences, and they contemplate the degree to which capitalism shapes art, is shaped by art, and is critiqued by artists and authors who seek to address ethical, social, and political concerns that are coming to define the times. They focus on the aesthetic products of 9/11, post-9/11 culture, and the global Age of Terror, considering a range of literary, visual, digital, and multimodal texts produced in and by the late-late capitalist momentâa moment at which perhaps everything changes with regard to history and capitalismâs place in it, as Don DeLillo posits in saying that the attacks transformed âthe world narrative, unquestionablyâ (Interview with David L. Ulin E1), yet also a moment at which perhaps ânothing epochal happenedâ, to quote Slavoj Ĺ˝iĹžekâs commentary on 9/11 (58). Moreover, they suggest that to represent 9/11âto create some artistic commemoration of it or response to itâartists and authors must observe changes and lack thereof, and they must thereby engage with the sort of paradox that characterizes terror, an act that attempts to reorganize the world order while leaving parts of the world in utter disorder.
The Paradox of Late Capitalism After 9/11
Long after Frederic Jameson published âPostmodernism, Or, The Cultural Logic of Late Capitalismâ in 1984 in The New Left Review, famously suggesting that capitalismâs hour had grown late, the interplay of American capitalism and aesthetics still in many ways works to shape contemporary art and literature across modes and media. As Jeffrey T. Nealon argues in Post-Postmodernism: or, The Cultural Logic of Just-In-Time Capitalism, post-postmodernism, a term akin in ways to late-late capitalism as we theorize it here, constitutes âan intensification and mutation within postmodernismâ (ix). According to Nealon, we do not live at the end of the postmodern or late-capitalist moment, but at a moment characterized by the continuation and intensification of postmodernity and of late-capitalism. Building on Nealonâs argument, we argue that post-9/11 late capitalismâor late-late capitalismâconstitutes intensification, yet it also involves paradox. Paradoxically, post-9/11 late capitalism both emerges as fresh and endures as stalwart in the aftermath of 9/11, and this paradox functions as the backdrop for post-9/11 art that is produced about and amid the post-9/11 capitalist times. Furthermore, even as capitalism endures, it has also never felt more precarious, more threatened by both its own forcesâsuch as the economic crises of 2008 and beyondâand forces outside of itâpolitical movements such as Occupy, the indignados of Spain, and even the Arab Spring, an event that may, at first, not seem connected to the rhythms of global capitalism but which is clearly an extension of it. To live in the age of late-late capitalism is to be part of this political and economic reality.
On the one hand, this post-9/11 version of late capitalism emerges as fresh in that the 9/11 novel, to give but one example, arrives and the feeling that things have changed after 9/11 arrives along with it. It emerges in that authors such as Don DeLillo come to claim that we live, now, in an âAge of Terrorâ (Interview with Ulin 1), and it, too, emerges in that globalization comes to function as a watchword across disciplines. On the other hand, late-capitalism, once such a new phenomenon, endures as stalwart because history is fast forgotten, even when it involves the ever-memorable image of burning towers. As a result, capitalism still very much sets the terms for contemporary art and narrative as artists and authors aim to critique capitalism just as they did in the postmodern period. Just as things went back to a relative albeit eerie degree of normal soon after 9/11 when, in Thomas Friedmanâs words, George W. Bush called on Americans to address the shaky condition of the American market by âgo[ing] shoppingâ, art of the twenty-first century does not look too radically different from that of the twentieth, as evidenced, for instance, by Jess Walterâs The Zero, a 9/11 novel that attempts to satirize violent acts much like Joseph Hellerâs Catch-22 did, but a novel that Jess Walter had hoped would distinguish itself from twentieth century fictionâeven if he lacked a sense of how it would distinguish itself. As Walter puts it in a brief entry in âThe Zero Journalsâ, on July 22, 2004, notes he took about his time spent at Ground Zero, â[m]ove past cold war irony and sarcasm to ⌠what?â Whether or not he managed to move past that irony is for his readers to decide.
News media and American government officials likewise helped to shape the paradoxical character that we identify as creating the backdrop for the post-9/11 art that this collection examines. For example, government officials and newscasters alike told Americans that a notably new kind of war emerged after 9/11: a War on Terror, as George W. Bush and members of his cabinet termed it. This war, Bush told Americans, would be a different kind of war, not one fought against another nation or an easily identifiable target. Rather, Americans would fight this war against an enemy that possessed a radically different ideologyâone that involved resentment toward American freedoms, hatred of American successes, and anger about Americaâs standing in the world. Many Americans came to fear a new kind of Other and âa new kind of terrorismâ, in the words of The 9/11 Commission Report (71)âa terrorism that came from parts of the world that most Americans knew little to nothing about even though issues involving representations of Islam and Middle Eastern Others have circulated for decades.2 A new language appeared in order to represent the features of this new war and this new historical moment. Newscasters used an array of terms and phrases heretofore unfamiliar to many Americans, among them waterboarding, Gitmo, Abu Ghraib, drone, al-Qaeda, and Axis of Evil. The Office of Homeland Security led by former Pennsylvania Governor Tom Ridge, satirized by John Updike in Terrorist, likewise introduced new terms as it gauged threat levels and communicated them to the American people via a color-coded system. Whether the news identified the threat level as green or red, Americans could know the dayâs level of risk. However, much, too, remains the same. A new kind of global War on Terror simply took the place of the Cold War as the mass media fixated on it up until a decade prior to 9/11. Paranoia about nuclear annihilation simply turned into paranoia about terrorist attacks and anthrax scares. Life in ways stayed the same even though a new nomenclature appeared.
Similarly, issues surrounding the cleanup of Ground Zero and the commemoration of 9/11 as newscasters reported on them shaped the post-9/11 paradox to which we refer, and they deeply involved the interplay of the stuff of art and that of capitalism, as much art about the post-9/11 period does. The aesthetic future of Ground Zeroâor what it would look like based on some combination of communitiesâ, politiciansâ, and designersâ decisionsâinitially appeared somewhat stunted in its obliterated condition due to what the New York Times characterized as âpolitical lassitude and financial squabblingâ (âSept. 11, 2010: The Right Way to Rememberâ A18), suggesting that everything changed after 9/11 and would visibly remain transformed. But eventuallyâin 2006âcostly construction on the National September 11 Memorial and Museum and the foundation of the 1,776-foot One World Trade Center or Freedom Tower began, and the site and American ways of thinking about it and about life started to show evidence of a reversion toward pre-9/11 ways of being and thinking. To appropriate the young Victoriaâs words from Updikeâs âVarieties of Religious Experienceâ, a 2002 Atlantic short story about 9/11 that Updike republished with slight revisions in My Fatherâs Tears and Other Stories, they do not rebuild the towers âexactly the way they wereâ in building the Freedom Tower (112), but they opt to rebuild in a similarly grandiose form and in the same haughty capitalist spirit. Perhaps for this reason, the street artist Banksy has called the Freedom Tower â104 floors of compromiseâ (âShyscraperâ). The tower, in other words, does not break with the old but simply represents a continuation of the past. In its aesthetic form and capitalism-oriented function, it fills the void that the Twin Towers left.
Even the 9/11 memorial that complements the Freedom Towerâtwo pools designed by Israeli-American architect Michael Arad and dedicated by US President Barack Obama on September 11, 2011, exactly a decade following the attacksâshows evidence of the degree to which capitalism and art interplay with one another in the post-9/11 imagination. The pools commemorate the exact geographic space where the Twin Towers once stood and they showcase the literal void left by the attacks. As New York Review of Books writer Martin Filler suggests in a September 21, 2011, blog post, the memorial emerged as an artistic triumph for the feelings that it produced and sustains the capacity to continue to produce amid the hustle and bustle of Americaâs financial district. âI weptâ, Filler writes about his visit to the memorial, âbut about what precisely I cannot sayâ (âAt the Edge of the Abyssâ). As Filler continues,
Fillerâs evocative and at times almost maudlin description of the memorial suggests that Arad âcreated the most powerful example of commemorative design since Maya Linâs Vietnam War Memorial of 1981â1982 in Washington, D.C.â (âAt the Edge of the Abyssâ). Fillerâs critical eye focuses on every last detail of the memorial. When writing of the font used for the names of the dead, he says the ânames [are] inscribed in Hermann Zapfâs classic Optima typeface of 1952â1955 (an elegant, slightly flaring sans-serif font), with the letters cut through the bronze so they can be backlit after dark. This is a typographic tour de forceâ (âAt the Edge of the Abyssâ). Further, he notes that â[t]he names are grouped in âmeaningful adjacenciesâ to suggest comradeship among those who died together at work, as first responders in the line of duty, or as travelers who would never reach their destinations. The ecumenical indifference of fate cannot have been more plainly putâ (âAt the Edge of the Abyssâ).Whatever oneâs feelings about the events of September 11, 2001 or their baneful political aftereffects, it seems impossible not to be moved in some way by Aradâs memorial. I came away with the same feeling that overtakes one after a funeral or memorial service for a relative or close friend, even though I knew no one who perished at the World Trade Center, or even someone who knew anyone who did. (âAt the Edge of the Abyssâ)
Yet in a society driven by enduring, near-automatic capitalist impulses, the memorial about which Filler writes with such pathos is unable to escape capitalismâs grip, and like the Freedom Tower, the memorial comes to represent a society that endures as unchanged by 9/11. By May 21, 2014, a museum opened at the footsteps of the destroyed towers to complete the seven-hundred-million-dollar memorialization of 9/11 and to provide further evidence of the Age of Terrorâs unique aesthetic character. According to a May 13, 2014, article in The Guardian by Oliver Wainwright, â[s]corched car doors, salvaged firefightersâ uniforms, banners, toys and the hallowed âlast columnâ to be removed from the World Trade Center clearanceâ appear as âart objectsâ on display for hundreds of tourists who seek to experience or perhaps re-experience the horror of 9/11. And, of course, no American museum is complete without a fully stocked gift shop. Despite near-immediate controversy because of its âcrass commercialism on a literally sacred siteâ, to use the words of Kurt Horning, the father of a 9/11 victim, the gift shop continues to market its â[m]ugs, T-shirts, scarves and other souvenirsâ to visitors willing to pay the priceâbe it a monetary one, an ethical one, or some combination (Phillip...
