e-Shock 2000
eBook - PDF

e-Shock 2000

The electronic shopping revolution: strategies for retailers and manufacturers

  1. English
  2. PDF
  3. Available on iOS & Android
eBook - PDF

e-Shock 2000

The electronic shopping revolution: strategies for retailers and manufacturers

About this book

e-Shock was a landmark book that analysed the impact of the electronic shopping revolution on major retailers and manufacturers and the strategic options available for the future. It had a strong and widespread impact upon companies and provided a timetable and roadmap for survival. In this revised and updated e-Shock 2000 the author takes account of recent developments, including digital television, and includes interviews with some of the leading players in electronic shopping; Dixons, Amazon.com, Microsoft Web TV and British Interactive Broadcasting.

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Yes, you can access e-Shock 2000 by Kenneth A. Loparo,Michael De Kare-Silver in PDF and/or ePUB format, as well as other popular books in Business & E-Commerce. We have over one million books available in our catalogue for you to explore.

Information

Year
1999
Print ISBN
9780333802335
eBook ISBN
9780230389670
Subtopic
E-Commerce

Table of contents

  1. Cover
  2. e-shock 2000
  3. Contents
  4. Preface and acknowledgements
  5. Preface to the Second Edition
  6. Introduction
  7. 1 Overview: The Key Conclusions
  8. 2 Definitions and Consumer Trends
  9. 3 Learning from the Pioneers in Electronic Selling
  10. 4 Future Growth of Electronic Shopping: Look Out for 2005!
  11. 5 The ES Test: How to Tell How Much Your Business is Going to be Affected
  12. 6 How Can Retailers Respond?
  13. 7 Ten Strategic Options for Retailers
  14. 8 The Store of the Future
  15. 9 Rapidly ImprovingTechnology Meets Growing Consumer Demand
  16. 10 The World is Changing: Assets to Knowledge
  17. 11 Structural Difficulties with the Internet will be Overcome
  18. 12 How Can Manufacturers Respond?
  19. 13 Manufacturers’ Ten Strategic Options
  20. 14 The New Marketing Imperatives: Marketing in the Electronic Age
  21. 15 Setting the Strategy and Mobilising the Organisation
  22. 16 The Next Wave in Electronic Shopping
  23. Appendix 1: The retailer dilemma - can shops still be profitable?
  24. Appendix 2: Retail banking case study
  25. List of figures, tables and plates
  26. Bibliography
  27. Index