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eBook - PDF
About this book
As potentially the largest retail market, China has attracted a great number of foreign retail operations. Based on case study research, this book provides valuable insights international retailers need for success in China. The newly developed theoretical model helps to extend the body of knowledge on firm internationalization.
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Yes, you can access Retail Internationalization in China by L. Qixun Siebers in PDF and/or ePUB format, as well as other popular books in Business & Marketing. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover
- Contents
- List of Figures
- List of Tables
- List of Photos
- Acknowledgements
- Foreword
- List of Abbreviations
- 1 Introduction
- 2 Background to the Research
- 3 Theoretical Frameworks and Propositions
- 4 Methodology
- 5 Data Analysis
- 6 Cross-Case Analysis and Results
- 7 Discussion and Implications
- Appendix 1 A model of factors influencing the retail internationalization process
- Appendix 2 Operational internationalization
- Appendix 3 Theoretical framework of psychic distance and the performance of international retailers
- Appendix 4 Questionnaire
- Appendix 5 Individual case reports
- Appendix 6 Map of China
- Appendix 7 China's provinces, autonomous regions, centrally administered municipalities and special administrative regions
- Bibliography
- Index