eBook - PDF

Structured Creativity

Name: Structured Creativity
ISBN: 9780230513242

Formulating an Innovation Strategy

T. Sauber,

H. Tschirky,

English
PDF
Available on iOS & Android

eBook - PDF

Structured Creativity

Formulating an Innovation Strategy

T. Sauber,

H. Tschirky,

About this book

Innovation is crucial for competitive advantage and long-term success. Based on both theory and practice, this book develops a concrete, structured and practitioner-orientated code of practice that enables companies to understand their innovation system and encourage creativity at a strategic level. The process of innovation strategy formulation presented by Sauber and Tschirky is a major step toward turning an often chaotic innovation system into an innovation machine where creativity, efficiency and effectiveness are not contradictory requirements.

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Yes, you can access Structured Creativity by T. Sauber,H. Tschirky in PDF and/or ePUB format, as well as other popular books in Business & Business Strategy. We have over one million books available in our catalogue for you to explore.