eBook - PDF

Competitive Intelligence

Name: Competitive Intelligence
ISBN: 9780230514591

C. West,

English
PDF
Available on iOS & Android

eBook - PDF

Competitive Intelligence

C. West,

About this book

To beat your competitors you must know exactly what they are doing. It is impossible to put together a successful competitive strategy if you are unsure what your competitors are doing, what they plan to do or even who your competitors really are. As markets evolve even more rapidly and companies adapt their plans much faster, the demand for competitive intelligence has spiralled. Christopher West, an expert in the field, shows you how to collect, analyse and use competitive intelligence from a variety of sources, including the internet, and change your competitive strategy accordingly.

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Yes, you can access Competitive Intelligence by C. West in PDF and/or ePUB format, as well as other popular books in Business & Management. We have over one million books available in our catalogue for you to explore.