eBook - PDF

Advanced Introduction to Platform Economics

Name: Advanced Introduction to Platform Economics
Author: Robin Mansell,W. E. Steinmueller

Robin Mansell,

W. E. Steinmueller,

English
PDF
Available on iOS & Android

eBook - PDF

Advanced Introduction to Platform Economics

Robin Mansell,

W. E. Steinmueller,

About this book

Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.This cutting edge book introduces the origins and consequences of digital platforms, examining how artificial intelligence-enabled digital platforms collect and process data from and about users by providing social media and e-commerce services. Robin Mansell and W. Edward Steinmueller compare and contrast neoclassical, institutional and critical political economy approaches. They show how uneven power relationships between platform operators and their users are analysed in different economic traditions.Key features include: •analysis of economic and public values•provides a foundation for platform regulation•examines the impacts of platforms on the media industry•challenges claims of the inevitability of platform dominance•discusses key challenges, including: artificial intelligence, data sharing and competition in the digital economy.This concise book will be indispensable for advanced undergraduate and postgraduate students of media and communication studies, innovation studies and economics, particularly those focusing on platform economics.

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Yes, you can access Advanced Introduction to Platform Economics by Robin Mansell,W. E. Steinmueller in PDF and/or ePUB format, as well as other popular books in Business & IT Industry. We have over one million books available in our catalogue for you to explore.