The must-read summary of Julie Strasser and Laurie Becklund's book: "Swoosh: The Unauthorized Story of Nike and the Men Who Played There". This complete summary of the ideas from Julie Strasser and Laurie Becklund's book "Swoosh" reveals the fascinating story of Phil Knight and how he founded a small shoe company (Blue Ribbon Sports) in 1964 which became the most successful sporting apparel business in the United States. Based on interviews and archival material, this book tells the rise, fall and recovery of Nike. The authors describe the six men who, along with Knight, made the small company a billion-dollar giant. Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge To learn more, read "Swoosh" and discover the story behind Nike's success.
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
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- Book Presentation: Nike by Julie Strasser and Laurie Becklund
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Yes, you can access Summary: Nike by BusinessNews Publishing in PDF and/or ePUB format, as well as other popular books in Business & Business Development. We have over 1.5 million books available in our catalogue for you to explore.