eBook - ePub

Summary: Word of Mouth Marketing

Name: Summary: Word of Mouth Marketing
ISBN: 9782511022139

Review and Analysis of Sernovitz's Book

BusinessNews Publishing,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Summary: Word of Mouth Marketing

Review and Analysis of Sernovitz's Book

BusinessNews Publishing,

About this book

The must-read summary of Andy Sernovitz's book: "Word of Mouth Marketing: How Smart Companies Get People Talking". This complete summary of the ideas from Andy Sernovitz's book "Word of Mouth Marketing" shows how this type of marketing isn't really about the marketers, or even marketing itself. It's all about creating happy customers and making them your best advertisers. In his book, the author explains the characteristics that make word of mouth marketing great for your business and why you should focus on the happiness of your customers in order to drive sales. Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge To learn more, read "Word of Mouth Marketing" and discover why your customers are the real driving force behind your marketing.

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Yes, you can access Summary: Word of Mouth Marketing by BusinessNews Publishing in PDF and/or ePUB format, as well as other popular books in Business & Marketing. We have over one million books available in our catalogue for you to explore.