eBook - ePub

The Economist: Organisation Culture

Name: The Economist: Organisation Culture
ISBN: 9781847652751

How corporate habits can make or break a company

Naomi Stanford,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

The Economist: Organisation Culture

How corporate habits can make or break a company

Naomi Stanford,

About this book

An organisation's culture either gives it a competitive advantage or a competitive disadvantage. It is a crucial factor in determining how successful a business is and how much people want to work for an organisation. That is why managers are putting more and more emphasis on getting their organisation's culture right. This book provides a route map for managers who want to ·Get a grip on why culture matters and the effect it has on success.
·Understand, define and measure their organisation's culture.
·Position their organisation's culture: aligning it with the business strategy.
·Avoid the common mistakes of "culture change" programmes.
·Keep their culture dynamic, responsive and resourceful.Full of real life example from companies as diverse as Ikea, GE, Microsoft, Google, eBay, McDonalds, Procter & Gamble, Unilever, Wal-Mart and Tesco, the book also includes a series of wide-ranging practical exercises that will help managers analyse and make their organisation's culture a powerful driver of success.

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Yes, you can access The Economist: Organisation Culture by Naomi Stanford in PDF and/or ePUB format, as well as other popular books in Negocios y empresa & Negocios en general. We have over one million books available in our catalogue for you to explore.