eBook - ePub

Frugal Innovation

Name: Frugal Innovation
ISBN: 9781782831204

How to do better with less

Navi Radjou,

Jaideep Prabhu,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Frugal Innovation

How to do better with less

Navi Radjou,

Jaideep Prabhu,

About this book

CMI Management Book of the Year Award 2016 With a Foreword by Paul Polman, CEO, Unilever. Frugal innovation is a way that companies can develop high-quality products and create more value with limited resources. In today's cost-constrained environment, companies in the developed economies are seeking new routes to long-term business success - while also appealing to cost-conscious and environmentally-aware consumers. With an estimated trillion-dollar global market for sustainable products, and with potentially huge cost savings to be gained, frugal innovation is revolutionising business and reshaping management thinking. This seminal book gives an overview of the principles, perspectives and techniques behind frugal innovation, connecting with key contemporary business concepts such as the sharing and circular economies and the maker movement. It offers a blueprint for leaders and managers in companies of all sizes and across all sectors on how to profit from doing business frugally.Based on the authors' six key principles of frugal innovation, and packed with targeted advice and recommendations for business functions such as R&D, operations, HR and sales, Frugal Innovation is a masterclass in the art of doing more with less.

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Yes, you can access Frugal Innovation by Navi Radjou,Jaideep Prabhu in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.