Swiss Made
eBook - ePub

Swiss Made

The Untold Story Behind Switzerland's Success

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Swiss Made

The Untold Story Behind Switzerland's Success

About this book

Why has Switzerland - a tiny, land-locked country with few natural advantages - become so successful for so long at so many things? In banking, pharmaceuticals, machinery, even textiles, Swiss companies rank alongside the biggest and most powerful global competitors. How did they get there? How do they continue to refresh themselves? Does the Swiss 'Sonderfall' (special case) provide lessons others can learn and benefit from? Can the Swiss continue to perform in a hyper-competitive global economy? Swiss Made offers answers to these and many other questions about the country as it describes the origins, structures and characteristics of the most important Swiss companies. The authors suggest success is due to a large degree to sound entrepreneurial thinking and an openness to new ideas. And they venture a surprising forecast on the country's ability to keep pace in an age of globalisation.

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Yes, you can access Swiss Made by R. James Breiding in PDF and/or ePUB format, as well as other popular books in Business & International Business. We have over one million books available in our catalogue for you to explore.

Information

Table of contents

  1. Cover Page
  2. Title Page
  3. Copyright Page
  4. Contents
  5. Foreword
  6. Introduction
  7. 1 It all started with milk
  8. 2 Watchmaking: good timing
  9. 3 Swiss tourism: or how to sell snow and air
  10. 4 Switzerland’s silent traders
  11. 5 Numbered accounts: countless profits
  12. 6 Spinning and weaving profits
  13. 7 Small miracles: the wonders of medical technology
  14. 8 Switzerland’s mighty industrial machines
  15. 9 Pharmaceuticals: knowledge for sale
  16. 10 Swiss transport: mastering mobility
  17. 11 Bricks + mortar
  18. 12 From supercomputers to mice
  19. 13 Beautiful business: Swiss achievement in art and architecture
  20. 14 Swiss made: why multinationals love Switzerland
  21. 15 Conclusion: getting to Switzerland
  22. Appendix
  23. Notes
  24. Bibliography
  25. Acknowledgements
  26. Picture credits
  27. Index