eBook - ePub

Servitization

Name: Servitization
Author: Antonio Pérez Márquez

Assessment Protocol for Action

Antonio Pérez Márquez,

95 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Servitization

Assessment Protocol for Action

Antonio Pérez Márquez,

About this book

Managing a servitization strategy is a tough managerial challenge due to the delicate and high business implications. What do you need to know to achieve the outcomes the company wants? A reliable, practical, and effective instrument and a relevant dynamic managerial capability for motivation and adoption decision. This is the value proposition of Servitization: Assessment Protocol for Action.

Servitization is about adding service value to the manufacturing business. The concise content develops pioneering processes and application models through its 5 chapters, written in a colloquial way with real examples while offering corresponding application dynamics that allow incorporating the reader's own experiences on the subject.

This book is a suitable support for directors and managers of the manufacturing industry, as well as a tool for immediate action for the professionals interested in the business service innovation model, university professors and students, researchers and consultants, and anyone interested in adding value of service to your business.

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Yes, you can access Servitization by Antonio Pérez Márquez in PDF and/or ePUB format, as well as other popular books in Business & Service Industry. We have over one million books available in our catalogue for you to explore.