Time's Up!
eBook - ePub

Time's Up!

The Subscription Business Model for Professional Firms

Paul Dunn, Ronald J. Baker

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eBook - ePub

Time's Up!

The Subscription Business Model for Professional Firms

Paul Dunn, Ronald J. Baker

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About This Book

Put values—and value—over volume with a professional services subscription model

Professional firms are built on relationships. But you wouldn't know it by observing their predominant business model — a model centered on selling transactions and inputs, not outcomes that deepen and strengthen relationships.

Time's Up! offers you a guide to building a more valuable firm, one where relationships and lifetime customer value are at the center of how you create and capture value. You'll learn how to:

  • Create customer lifetime values that far exceed acquisition and retention costs
  • Move customer relationships to the center of your firm
  • Leverage the collective knowledge of your customers
  • Elevate customers from where they are to their desired future by providing transformations, where the customer is the product.

Only uncommon offerings command uncommon prices. Time's Up! introduces you to a revolutionary new business model that transforms your firm, your teams and your results with the customer right at the center of the process.

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Information

Publisher
Wiley
Year
2022
ISBN
9781119893547
Edition
1

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