Tourist Behavior
Past, Present, and Future
- 328 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Tourist Behavior
Past, Present, and Future
About this book
Studying tourist behavior—what tourists do, what their preferences are, etc.—provides helpful information for designing new tourism products, for policymaking, and for developing effective tourism marketing strategies. This informative volume offers a diverse selection of chapters on research related to the customer behavior of tourists.
With chapters from tourism professionals from around the world, the volume presents research work, new perspectives, and case studies of tourist behavior from varied cultural and geographical backgrounds. The volume addresses relationship management at different types of tourist destinations, such as spas and museums; the creation and sustainability of tourism luxury brands; the continuing growing influence of social media and digital technology on tourist choices; gauging tourists' motivation, satisfaction, and return-trip intentions; the role of tourism activities on destination choice; perspectives and case studies on heritage tourism, and more. The book also includes a chapter on how virtual reality, streaming, and livestreaming during the COVID pandemic affected tourism and goes on to makes predictions for tourist behavior in the post-COVID-19 era.
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Information
Table of contents
- Cover Page
- Half Title page
- Title Page
- Copyright Page
- About the Advances in Hospitality and Tourism Book Series
- About the Editors
- Contents
- Contributions
- Abbreviations
- Preface
- 1. Relationship Management in Spa Tourism: An Approach to Cross-Border Regions
- 2. The Contribution of Tourist Events to Local Development: A Case Study
- 3. Museum Visitor Experience in Sri Lanka (Special Reference to The Department of National Museums)
- 4. The Attitudes of Local Residents Toward Tourists in The Destination of Marmaris, Turkey
- 5. Luxury Brands: Creation and Sustainability
- 6. Influence of Social Media on Tourist Behavior: Indian Perspective
- 7. Mediating Role of Tourist Motivation and Participation with Satisfaction and Revisit Intention In Rishikesh, India
- 8. Changing Tourist Behavior With Growing Technology Usage: The Entry of Generation Z Tourists
- 9. Tourists' Attitudes Toward Cultural Heritage: Pre- and Post-Visit Evaluation
- 10. Foodie Tourist Behavior
- 11. Impact of Mobile Applications and Internet of Things (IoT) in Halal Tourism
- 12. A Study on Perception and Revisiting Behavior of Tourists Toward Heritage Tourism Destinations in Sivaganga District, Tamil Nadu, India
- 13. The Relevance of Virtual Reality and Increased Reality in Events with Streaming and Livestreaming in Covid and Post-Covid-19 Era: A Touristic Perspective
- 14. Tourism Activities' Role on Destination Choice and Post-Visiting Behavior: Evidence From Istanbul as A Cultural Destination
- Index