Encyclopedia of Journalism and Mass Communication
eBook - PDF

Encyclopedia of Journalism and Mass Communication

  1. 382 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Encyclopedia of Journalism and Mass Communication

About this book

This volume traces the historical development of print, broadcasting, public relations, and advertising and their impact on society, while examining the rapid growth and development of the Internet. It introduces readers to inventors, patents, copyright regulations, screenplay formats, national media regulation laws, and careers in the media industry. At the same time, the course explores how the media reflects and inspires cultural, political and ethical norms, with an emphasis on different storytelling techniques based on audience and communication style. The volume also explores the role of mass media in creating for audiences. The purpose of this volume is to introduce the reader to the principles, concepts, policies and practices of the mass media industry (broadcast, internet, print, and digital communications) and related advertising and public relations industries. Regulations, global impacts and changes are also discussed.

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Yes, you can access Encyclopedia of Journalism and Mass Communication by Anil Kr. Rai in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Journalism. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover
  2. Title Page
  3. Copyright
  4. ABOUT THE EDITOR
  5. TABLE OF CONTENTS
  6. List of Figures
  7. List of Abbreviations
  8. Abstract
  9. Preface
  10. Chapter 1 Media and Social Image
  11. Chapter 2 Women in Journalism and Media
  12. Chapter 3 Journalism and Business
  13. Chapter 4 Dangers of Investigative Journalism
  14. Chapter 5 Role of Society and Culture in Film
  15. Chapter 6 Propaganda in Media
  16. Chapter 7 Privacy and Confidentiality in Journalism
  17. Chapter 8 The Importance of Advertising on Media
  18. Chapter 9 The Future of Journalism
  19. Chapter 10 Training Personnel in Mass Media: Both Print and Electronic Media Markets
  20. Chapter 11 Monitoring and Conducting Research in Communication, Media, and Information Technology
  21. Chapter 12 Updating Media Personnel on Current Trends in Technological Development
  22. Chapter 13 Partnering With Media Houses to Coproduce Professional Programs
  23. Chapter 14 Journalism Ethics: Good News Versus Bad News
  24. Chapter 15 Audio-Visual Communication
  25. Bibliography
  26. Index
  27. Back Cover