Behind the Search Box
eBook - ePub

Behind the Search Box

Google and the Global Internet Industry

  1. 240 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Behind the Search Box

Google and the Global Internet Industry

About this book

Once seen as a harbinger of a new enlightened capitalism, Google has become a model of robber baron rapaciousness thanks to its ruthless monetizing of private data, obsession with monopoly, and pervasive systems of labor discrimination and exploitation. Using the company as a jumping-off point, ShinJoung Yeo explores the political economy of the search engine industry against the backdrop of the relationship between information and capitalism's developmental processes. Yeo's critical analysis draws on in-depth discussions of essential issues like how the search engine evolved into a ubiquitous commercial service, it's place in a global information business that is restructuring the information industry and our very social lives, who exactly designs and uses search technology, what kinds of workers labor behind the scenes, and the influence of geopolitics.

An incisive look at a pervasive presence in our lives, Behind the Search Box places the search engine industry's rise and ongoing success within an original political economy of digital capitalism.

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Yes, you can access Behind the Search Box by ShinJoung Yeo in PDF and/or ePUB format, as well as other popular books in Scienze sociali & Sviluppo web. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover Page
  2. Title Page
  3. Copyright Page
  4. Dedication Page
  5. Contents
  6. Acknowledgments
  7. Introduction
  8. 1. Searching for Profits
  9. 2. Situating Search
  10. 3. Laboring Behind Search
  11. 4. Digital Welfare Capitalism
  12. 5. Market Dynamics and Geopolitics
  13. Conclusion
  14. Notes
  15. Index
  16. About the Author
  17. Back Cover