
- 416 pages
- English
- PDF
- Available on iOS & Android
Foundations of Strategy
About this book
Foundations of Strategy, Canadian Edition is a concise text aimed at both undergraduate and MBA students. With the needs of these students in mind, the authors made sure that the text was written in an accessible style, with a clear, comprehensive approach and sound theoretical depth. An excellent set of current and in-depth Canadian and global cases will show students how to apply the strategy concepts in real-world scenarios.
Today's strategy modules are delivered in a wide variety of different formats to a wide range of audiences. Instructors frequently find themselves faced with the challenge of delivering their modules in relatively short time frames to student groups with very diverse educational and employment backgrounds. This text is designed to assist instructors in meeting this challenge by covering the core aspects of strategy as concisely as possible without losing academic depth.
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Information
Table of contents
- Cover
- Title Page
- Copyright Page
- Preface
- About the Authors
- Acknowledgements
- Brief Contents
- Contents
- Case list
- CHAPTER 1 THE CONCEPT OF STRATEGY
- CHAPTER 2 INDUSTRY ANALYSIS
- CHAPTER 3 RESOURCES AND CAPABILITIES
- CHAPTER 4 THE NATURE AND SOURCES OF COMPETITIVE ADVANTAGE
- CHAPTER 5 INDUSTRY EVOLUTION AND STRATEGIC CHANGE
- CHAPTER 6 TECHNOLOGY-BASED INDUSTRIES AND THE MANAGEMENT OF INNOVATION
- CHAPTER 7 CORPORATE STRATEGY
- CHAPTER 8 REALIZING STRATEGY
- CHAPTER 9 GLOBAL STRATEGIES AND THE MULTINATIONAL CORPORATION
- CHAPTER 10 CORPORATE RESPONSIBILITY
- Glossary
- Index
- EULA