eBook - PDF

Introduction to Behavioral Economics

Name: Introduction to Behavioral Economics
ISBN: 9781118805923

David R. Just,

528 pages
English
PDF
Available on iOS & Android

eBook - PDF

Introduction to Behavioral Economics

David R. Just,

About this book

Introduction to Behavioral Economics is focused on the broad principles of behavior, which are illustrated using real-world examples from experimental literature as well as experiential examples. Real-world examples are drawn from news items, historical accounts and the economics literature. Experimental examples are drawn from the economics literature. These examples are discussed providing explanatory figures and interpretations. With the rise of both behavioral finance and behavioral industrial organization, undergraduates now clamor for formal training and instruction in behavioral economics. Introduction to Behavioral Economics covers all the ways consumers and other economic agents behave in nonrational manner and prepares readers to make rational economic choices. This text providesexperiments as a set of examples of the broader principles of behavior.

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Yes, you can access Introduction to Behavioral Economics by David R. Just in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.