- 65 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
User Journey Mapping
About this book
A user journey map is a powerful asset that's used to understand how people use our products. It is an essential tool for building websites, applications, and services. By visualizing user goals, phases in the journey, tasks, pain points, and sometimes feelings, a map can help teams build products by showing a global view of the user's journey, bringing stakeholders and product teams together. It can be used to brainstorm new opportunities, fix issues, design new services, and understand gaps within an organization.
This book will show you how to research, present, and use a user journey map. You'll learn:
- What a user journey map is, and what it's useful for
- The different types of maps and how to use them
- How to conduct user research for mapping
- How to run workshops
- How to use your maps effectively
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Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Yes, you can access User Journey Mapping by Stephanie Walter in PDF and/or ePUB format, as well as other popular books in Design & Web Design. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- User Journey Mapping: Visualize User Research, Brainstorm Opportunities, and Solve Problems
- Notice of Rights
- Preface
- Chapter 1: An Introduction to User Journey Maps: What They Are, and What They’re Useful For
- Chapter 2: The Different Types of Maps and How to Use Them
- Chapter 3: Conducting User Research
- Chapter 4: How to Run Workshops
- Chapter 5: Using Your Map Effectively